Twitter Releases Organic Tweet Analytics: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Twitter Introduces Organic Tweet Analytics: “For the first time, advertisers will be able to see how many times users have viewed and engaged with organic tweets, so that they can more effectively optimize their content strategy.”

organic tweet analytics

“The Tweet Activity dashboard is now available to all advertisers, Twitter card publishers and verified users around the world.”

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