Do you want to add video to your social media marketing?
Are you looking for tools to simplify your video production?
Today’s tools make it easy to record and edit videos for social media marketing and ad campaigns.
In this article I’ll share 14 tools marketers can use to create screencasts, montages and slideshows.
Why Video for Ads?
Facebook gives priority to native videos (as opposed to video links to external sources) to encourage this type of content. Videos that are directly uploaded to Facebook perform better and provide a better experience. They receive 30% more video views than videos posted from other websites, and have images up to 11 times larger in the news feed.