22% of Online Time Spent With Social Media
Is social media taking over the web?
Just in the last year, the number of social media users has continued to climb at record speed and the audience demographics have widened. And marketers have noticed the trend.
For proof of social media’s steep rise, take a look at the number of statistics that surfaced in the last month. These findings further support what most of us already believe: Social media is only getting bigger.
2010 Social Media Marketing Industry Report
Have any of these questions crossed your mind? “How much time do my peers invest in social media marketing? What benefits are they achieving? Where will they focus their efforts in the future?”
If you’ve pondered any of these thoughts, look no further. All the answers are right here in this free report.
Watch the above video for a quick summary.
5 Twitter Tips for Building Your Business
Twitter is a great tool for conversations, building community, finding brand advocates and reading the latest news. That’s why celebrities, athletes, your competitors—and hopefully you—are on Twitter.
The growth and usage of Twitter is not surprising. Compete.com estimates approximately 21 million unique monthly visitors, and a quick search on Twitter yields a variety of conversations from music, sports, politics, events and products.
Top 5 Ways to Market Your Business With LinkedIn
LinkedIn is the most powerful social networking site to help you grow your business. It makes Twitter, Facebook and YouTube seem like social networking sites for kids.
If you want to hang with the big players—a place where connections are made, leads are generated, and deals go down—then you need to spend more of your time on LinkedIn.
Although other sites have their purpose in the business world and many people utilize multiple social networking sites, LinkedIn is still the number-one place to market your business. Here are ways to use LinkedIn and get results:
3 New Studies Show Value of Social Media & Businesses Slow Response
There are some interesting studies surfacing lately in the world of social media. Here’s a summary of three recent research findings covering the benefits of social media marketing, how forums help brands and how businesses are employing social media marketing.
#1: 50% of Small Businesses Say Lead Generation is Biggest Benefit of Social Networking
According to the “Small Business Marketing Forecast 2010” from Ad-ology, lead generation is the biggest benefit of social networking for U.S. small businesses.
11 Mind-Blowing Reasons Your Business Needs Facebook
Everyone seems to be using Facebook to connect with old friends, but do you realize what this huge network could mean for your business? In the past 3 years, Facebook has surged past MySpace to become our preferred online hangout. And businesses are beginning to catch on.
Interesting research shows just how influential Facebook has become in our daily lives. Combined with several critical adjustments to how Facebook publishes “news” and intersects with other sites, the state of Facebook is mind-blowing. And that’s a big deal for your business.
Here are 11 vital reasons your business needs to be involved with Facebook:
Top 5 Social Media Articles from 2009
The year is coming to a close and there’s been lots of great social media content developed.
Here are our top five articles (in order of popularity) from this year…
#1: Five Must Read Social Media Marketing Studies
Here’s a quick overview of the this article:
Study 1: By 2010, 26 Million (1 in 7) U.S. Adults Will Use Twitter Monthly
The study by eMarketer found the following: “In 2009, there will be 18 million U.S. adults who access Twitter on any platform at least monthly. That represents a 200% increase over 2008 levels. Usage will reach 26 million U.S. adults in 2010, a further 44.4% climb.“
6 Social Media Predictions for 2010
With 2010 fast approaching, there’s lots of talk about the social media predictions for the coming year. Although we don’t have a crystal ball here at SocialMediaExaminer.com, we do have recent social media studies to support some very likely trends.
David Armano recently published his social media predictions for 2010 on the Harvard Business Blog. Here’s a detailed analysis on whether his predictions will likely come true.
3 New Social Media Studies Worth Reading
With social media marketing evolving at a rapid pace, it’s essential to stay current on the latest industry trends. Here are some interesting findings from recent social media studies:
#1: Social Media Engagement Big Challenge for Many Businesses (Deloitte)
Survey results from a recent Deloitte study (2009 Tribalization of Business Study), point to some key challenges that organizations are facing as they move toward integrating online communities into their social media strategy.
Here are the top three areas respondents identified as obstacles:
- Keeping visitors engaged: 30%
- Getting people to join: 24%
- Encouraging return visits to the online community: 21%
In addition, the majority of respondents agreed that the following are key business outcomes for their online communities:
5 Must-Read Social Media Marketing Studies
A lot is happening in the world of social media. Here’s a quick summary of recent major research findings:
#1: By 2010, 26 Million (1 in 7) U.S. Adults Will Use Twitter Monthly
A new study by eMarketer surpasses their previous estimates of Twitter usage. The study, conducted just last month, found the following: “In 2009, there will be 18 million U.S. adults who access Twitter on any platform at least monthly. That represents a 200% increase over 2008 levels. Usage will reach 26 million U.S. adults in 2010, a further 44.4% climb.”
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