Do you want to get more from your Pinterest marketing?
Are you looking to get more traffic, pins and repins?
If you want to make the most of Pinterest, you need to create images.
A great image can increase traffic, get you more pins and repins and improve your presence on Pinterest.
Below are 5 tips to help you create a Pinterest-friendly image.
#1: Use Relevant Labels on Your Images
Great Pinterest marketing starts with the images you publish on your blog or website. One of the first things you need to do is use a relevant label for the images you publish.
When someone pins an image from your website or blog post, the label that automatically appears in the description is the name you give your image. When you give your image a good name, it’ll automatically have a good description when someone pins it.
Do you want to get more traffic from your Pinterest account?
To learn more about the power of Pinterest for marketers, I interview Beth Hayden for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Beth Hayden, author of the new book Pinfluence: The Complete Guide to Marketing Your Business on Pinterest.
Beth shares her insights into how Pinterest can drive more traffic to your website or blog.
You’ll learn tips and techniques on what images work best on Pinterest and why content behind the image matters.
Share your feedback, read the show notes and get the links mentioned in this episode below!
Getting lots of pins from your blog posts can increase engagement and drive traffic.
It can also help boost your performance on search engines because pins to your post are ‘do-follow’ links.
Pinterest’s recent growth has been unstoppable. According to comScore, Pinterest has grown by 4377% since May 2011. Many blogs are using Pinterest effectively to increase traffic and build engagement.
Below you will find 4 tips to get more traffic to your blog from Pinterest.
#1: Share a Lot of Content
One of the best ways to promote your blog is to pin a lot of images onto your boards.
You need to share both your own content and content from other people.
Aim to create content-rich boards where people come searching for articles on your particular topic.
If you have good boards that are followed by people who regularly view and share your pins, you can boost your blog traffic by pinning posts from your own blog.
Running contests on Pinterest is a great way to expose your brand to a large audience, attract new followers and engage with your existing follower base.
In this article, I’ll showcase nine businesses running successful Pinterest contests.
Why Pinterest Contests?
Here is why you should run a contest on Pinterest:
- Pinterest is the third most popular social network in the U.S. in terms of traffic.
- Pinterest has accumulated 14.9 million users as of July 2012.
- Pinterest is retaining and engaging users as much as 2-3 times more efficiently than Twitter was at a similar time in its history.
- Over 80% of pins are repins, demonstrating the tremendous “virality” at work in the Pinterest community.
- Pinterest accounted for 3.6% of referral traffic as of January 2012.
- Shoppers referred by Pinterest are 10% more likely to make a purchase than visitors who arrive from other social networks, including Facebook and Twitter.
Using Pinterest contests, your brand can engage with consumers in a personal and cost-effective way.
Have you used Pinterest to promote your business-to-business (B2B) company?
Many consumer-facing businesses have had a lot of success promoting themselves with Pinterest.
A recent study by SteelHouse shows that “Pinterest Users Are Nearly Twice as Likely to Purchase Than Facebook Users.”
However, many B2B businesses are still wondering how to promote themselves with Pinterest.
Check out how these B2B businesses are using Pinterest. Try to replicate their techniques for your business.
Here are 7 tips for successfully using Pinterest for your B2B business.
#1: Use Infographics
If you’re wondering just how effective a great image can be in driving traffic to your website, read on…
The power of Pinterest comes IF the image on the page or post is a real attention-grabber; in other words, “pinnable.”
So how do you create images that tell a story and intrigue the viewer, all in the split second they take to glance at it?
To say there’s been a lot of buzz about Pinterest in recent months would be putting it mildly!
Pinterest’s ease of use for visually bookmarking, organizing and sharing things you love has made it a hit among individuals and businesses alike.
What follows are 26 tips, an A-Z guide for creating a business presence on Pinterest.
#1: Add a Pinterest “Follow” and/or “Pin It” Button
One important way to let your clients and prospects know about your presence on Pinterest is to add a Pinterest button. Pinterest has several choices available on their goodies page. Find the one that works for you. When you add a Pin It button, you can encourage your customers and readers to pin your products onto Pinterest.