5 Ways to Succeed With Pinterest Promoted Pins


social media how toAre you marketing on Pinterest?

Have you considered Pinterest promoted pins?

Pinterest promoted pins (beta version recently opened to everyone) can help you reach more people and drive results.

In this article I’ll share five ways businesses can get the most out of Pinterest promoted pins.

About Promoted Pins

While Pinterest is a social sharing community, users visit the site ready to be inspired and/or seek out products to purchase.

Pinterest is an excellent way to promote your brand and drive traffic to your business. Promoted pins take things a step further. They look like regular pins, but have additional capabilities to increase visibility, so you get to the right audience at the right time.

succeed with promoted pins

Discover five ways to succeed with promoted pins.

15 comments

 
 

30 Social Media Predictions for 2012 From the Pros


social media viewpointsHow will social media impact businesses in 2012?

We sought expert opinions from a wide range of pros you’re likely familiar with.

We are grateful for the dozens of social media professionals who have written over 600 articles for us since we started Social Media Examiner in October 2009.

To give you a glimpse of what we can expect in the next 12 months, we decided to tap their knowledge and expertise. Here are their predictions of where social media is headed in the next 12 months.

#1: Businesses consolidate social media activities

Michael Stelzner

Michael Stelzner @mike_stelzner

As the social media landscape becomes more crowded in 2012, businesses will pick their battles and dig in. What used to be simply Facebook and Twitter is now Google+, LinkedIn, Facebook and Twitter (and who knows what’s next). On top of this, you have many specialty networks like Foursquare, Yelp and Instagram.

The old mantra of “be everywhere” will quickly be replaced with “be where it matters to our business.”

275 comments

 
 

26 Twitter Tips for Enhancing Your Tweets


social media how toAlmost anyone these days can throw together 140 characters and call it a tweet. But to use Twitter for maximum business impact there are many tried and true content sources ready to be used.

In this post I’ll introduce practical ways to use good content for your tweets, everything from A to Z.

#1: Answers

Think about the questions your customers and prospects asked you this past week. Or maybe there are the repeat questions you’ve already answered on the FAQ page of your website.

127 comments

 
 

3 Ways Twitter Analysis Can Enhance Your Marketing


social media how toTwitter is a powerful marketing tool.  But have you considered using the power of Twitter to enhance marketing efforts—social media or not?  This article will show you how.

Most people talk about Twitter in terms of getting to know people, building lists and using followers.  But for marketers and business owners, that’s just the start.

The Laser Focus of Twitter

One of the reasons I prefer Twitter to Facebook is that it’s much more focused, and in that regard, is much more business-oriented. As opposed to Facebook, where business and social are separated by pages and profiles, Twitter combines it all together in an easy-to-follow format.

39 comments

 
 

How to Use Social Media for Crisis Management


social media how toWhen most people think about the advantages of using social media for business, they immediately think of the marketing benefits.

However, many businesses are starting to use social media as a tool for listening and providing customer service.

When a crisis or emergency erupts, the power of social media can be an amazing tool for businesses.  A crisis can include anything from a simple website outage to negative publicity.  This article will reveal how to use social media during a crisis and provide many examples you can model.

39 comments

 
 








Pinterest
Check out the Social Media Marketing Podcast!
Get the 7th annual Social Media Marketing Industry Report
Check out the Social Media Examiner Show!

Social Media Examiner Recommends:



The above business is part of our partner program.