How to Generate Twitter Leads With Their New Lead Generation Cards

social media how toAre you struggling to generate leads on Twitter?

Wondering how to display richer data in a tweet?

In this article, I’ll show you four steps to getting more leads with Twitter lead generation cards.

Why Twitter Lead Generation Cards?

There are 500 million tweets sent every day (according to Twitter’s recent IPO documentation).

That’s a lot of noise to compete with.

Enter Twitter’s lead generation cards.

Lead generation cards work directly within your promoted tweet to collect users’ contact information in exchange for your offer.

What Are Twitter Lead Generation Cards?

Is your business using promoted tweets on Twitter? Would you like to get more from them?

Twitter lead generation cards increase conversion rates by capturing in-app form-fills from your followers. Think of them as embedded landing pages within your tweets, except they’re much more concise and require much less work from your followers.

Here’s an example from The Barista Bar.

attractive lead generation card

A short, yet punchy and attractive lead generation card.

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5 Mobile Social Media Marketing Ideas to Grow Your Business

social media how to

Your customers and prospects are using smart phones.

Have you figured out how to connect with them using mobile social media marketing techniques?

Mobile is not as difficult as it may seem, especially when you access it with the social media tools you’re already familiar with.

With that in mind, I’ll reveal 5 ways you can use social media to integrate mobile marketing into your business.

#1: Connect With Prospects On LinkedIn Mobile

The LinkedIn mobile app brings a streamlined version of the desktop site to your smartphone or other mobile device. You’ll have access to all the key LinkedIn features, including updates, your profile, messages and groups.

linkedin home screen

An example of the LinkedIn home screen on a smartphone.

From your LinkedIn home page, tap on your profile photo to access your profile screen to see who has viewed your profile recently. If someone has viewed your profile, it’s a good indication that they might be interested in hearing from you.

With the mobile app, you can reach out to them from your phone or tablet. Just tap on their profile photo and say hello to them via LinkedIn.

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