social media how toWant more control over your Instagram ads?

Have you considered using Power Editor?

Using Facebook’s Power Editor can allow you to reach a refined Instagram audience.

In this article, you’ll discover how to create Instagram ads easily using Power Editor.

create instagram ads with facebook power editor

Discover how to easily create Instagram Ads using Facebook’s Power Editor.

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social media toolsAre you familiar with the Facebook Business Manager?

Do you want to keep your Facebook accounts more secure?

Whether you oversee one or many Facebook pages, Facebook Business Manager puts everything you need in one central place.

In this article you’ll discover how to use Business Manager to securely manage pages, admins, ad accounts and more.

Why Use Facebook Business Manager?

The best reason to use Business Manager is to keep you focused on your work.

When you log in to Business Manager, you’re taken directly to your business assets on Facebook. From there, you can access your pages, Ads Manager, Power Editor and other businessrelated assets without seeing your personal news feed or notifications.

facebook business manager guide

Discover a complete guide to using Facebook Business Manager.

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social media how toAre you retargeting people with Facebook ads?

Want to know how to retarget Instagram users?

Serving relevant Instagram ads to people who’ve visited your website helps increase sales and conversions.

In this article you’ll discover how to retarget your website visitors using Instagram ads.

retarget with instagram ads

Discover how to retarget web site visitors with Instagram ads.

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social media how toDo you want to target a segment of your Facebook audience?

Have you considered dark Facebook posts?

Dark (unpublished) posts are a great way to tailor different messages to various audiences without posting multiple messages to your page timeline.

In this article you’ll discover four ways to use dark Facebook posts for your business.

Why Dark Posts

Before getting into how to use dark Facebook posts, it’s important to understand what dark posts really are, and just as importantly, what they are not.

Dark posts (also known as unpublished posts) are not the same thing as targeted posts, but they do have much in common. They both allow you to promote posts to specific fans of your page. However, there are two main differences.

use dark facebook posts for business

Discover how to use dark Facebook posts for business.

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social media toolsWant an easy reference to Facebook’s many marketing features?

Are you using all that Facebook offers marketers?

In this article I’ll share helpful links to Facebook shortcuts to get the most out of your Facebook pages, ads and groups.

reference guide for facebook marketers

Discover a quick reference guide for Facebook marketers.

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social media how toWould you like more precise control of your Facebook ads?

Want access to advanced Facebook features not available in the Facebook Ads Manager?

Power Editor offers advanced features that can help you reach your perfect audience with the right message.

In this article I’ll outline some of the benefits of using Power Editor and how to navigate it to create and edit campaigns.

facebook power editor guide

Discover how to use Facebook Power Editor with this complete guide.

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social media how to

Do you use Facebook advertising?

Do you want to control the times when your ads run?

Facebook recently introduced an ad scheduling feature to let users choose what times of each day their ads run.

In this post we’ll explore what ad scheduling is, where to find it and how to use it.

About Ad Scheduling

In the past you’ve been able to specify the starting and ending dates and times for Facebook ads, but you couldn’t schedule specific times of the day to run your ads.

facebook ad scheduling

Find out how to use Facebook’s new ad scheduling feature.

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social media how toDo you want to learn how to market yourself and your business on Facebook?

Are you looking for a resource to guide your Facebook marketing efforts?

Whether you’re marketing on Facebook as an individual or as a brand, these expert articles will help you design your presence, create contests, execute ad campaigns and measure your results.

Each of these articles will help you understand and master a specific part of marketing on the Facebook platform.

Get Buy-In to Market on Facebook

How to Convince Your Skeptical Boss That Facebook Marketing Works: Here’s how you can show the value of Facebook to your client or boss, and how they can get the most out of it.

jim belosic facebook article excerpt

Find out how to get the go-ahead for your Facebook plans.

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social media how toWhat if you could reach your existing customers while they’re on Facebook?

Does the idea of displaying a Facebook ad only to your prospects list sound interesting?

This could give your marketing a boost and help build your brand’s image on Facebook.

In this post, I’ll show you two ways to use Facebook’s Custom Audiences to connect with your customers and prospects on Facebook.

And I’ll also show you how to create and use your first custom audience.

build brand image

How do you build your brand's image on Facebook?

What’s a Custom Audience?

Your business undoubtedly has a database of customers. You may be using that database to keep email addresses, phone numbers, Facebook user IDs and app user IDs.

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