4 Steps to Podcasting Success

social media how toAre you thinking of becoming a podcaster? Are you curious about what it takes to become successful? If you answered yes, this article is for you.

Podcasting is like any other content medium. To both provide value and keep your audience returning, it’s best that you have a plan that maximizes your potential.

The most important feedback I can give potential (or current) podcasters is that you should take the medium seriously, possibly more seriously than you treat your blog. We’ll talk about why that is throughout this piece, but for now, I ask that you consider podcasting not as a way to get cheap traffic, but as a professional media outlet.

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5 Steps to Starting Your Own Podcasting Show

social media how toHave you thought about podcasting? Does the idea of having your own Internet radio show sound exciting?

Podcasting has taken on new steam in recent years. Many individuals, from well-known celebrities to people like you and I have had achieved great success with podcasting.

This article will show you precisely what you need to know.

Is There Money in Podcasting?

According to Wikipedia, “A podcast (or non-streamed webcast) is a series of digital media files (either audio or video) that are released episodically and often downloaded through web syndication.”

When it first started, podcasting was probably ahead of its time. Though it arrived on the scene years ago, there was a time when people thought that the format was dead. My, how things have changed.

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How to Find Under-Tapped Social Media Channels

social media interviewsIn this video I interview Jay Berkowitz, author of The Ten Golden Rules of Internet Marketing Workbook.

Jay shares an innovative way to beat your competition using special social channels and critical tips on how to improve your social media marketing.

Be sure to check below for the other takeaways.

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Social Media Integration Big Theme for 2010

social media researchSocial media integration is becoming a big buzzword this year.  As social media marketing matures and starts playing a bigger role within marketing campaigns, businesses are beginning to see that social media can be integrated into many channels.

Here are two current studies that show how the integration of social media marketing is changing the way marketers connect and engage with their audiences—online and offline.

#1:  Marketers Ditch Silo Campaigns and Report Social Media as “Critical for Success” (Alterian)

As digital and social media marketing mature, the demand for greater integration is evident. Marketers are quickly realizing that operating in a one-way marketing tunnel makes success impossible in this social media–saturated world.

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