How to Start a Business Podcast

social media how toDo you want to create your own business podcast?

Do you have the passion and drive to make it happen, but you’re just not sure where to start?

Keep reading for 4 tips to set you down the path of podcasting success.

Why Podcasting?

Podcasting is a unique tool that allows you to deliver relevant, on-demand and targeted content to a massive, worldwide audience.

What’s special about podcasting beyond its reach is that, unlike any other social platform, it allows you to connect with your audience on a personal, one-on-one level during a time when they are looking for hands-free, audio-only content.

microphone

Podcasting can be a powerful delivery platform in your marketing toolbox. Image source: iStockPhoto.

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