Using YouTube to Build Your Brand, Authority and Business
Do you use YouTube videos to market your business?
Are you wondering how you can get more viewers and engagement for your channel?
To learn about how YouTube can help you build your brand and authority, I interview Steve Spangler for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Steve Spangler, author of Fire Bubbles and Exploding Toothpaste and Naked Eggs and Flying Potatoes. He also has three YouTube shows focused on science experiments. They include Sick Science, The Spangler Effect and Spangler Science TV.
Steve shares how he uses YouTube to build his brand and business and his experiences along the way. You’ll learn how to measure feedback and metrics from your viewers to boost your video engagement and visibility.
Share your feedback, read the show notes and get the links mentioned in this episode below!
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You can also subscribe via iTunes, RSS, Stitcher or Blackberry. 
Measuring Social Media: How to Determine Your ROI
Are you trying to measure your social media return on investment (ROI)?
Do you need to measure the social performance of your business?
To learn how to determine the ROI for social media marketing, I interview Nichole Kelly for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Nichole Kelly, author of How to Measure Social Media and the CEO of Social Media Explorer and SME Digital.
Nichole shares why so many businesses struggle to determine the ROI of their social media activities and what’s really important in your social media measurement.
You’ll learn the most important steps that all marketers should take when thinking about social ROI.
Share your feedback, read the show notes and get the links mentioned in this episode below!
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You can also subscribe via iTunes, RSS, Stitcher or Blackberry.
Blogging: A Business Model for Growth
Do you blog for business?
Are you wondering how the blogging can help your business?
To learn how a blog can be the center of your entire marketing program and explode your business’s growth, I interview Joe Pulizzi for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Joe Pulizzi, founder of the Content Marketing Institute and co-author of Get Content, Get Customers and Managing Content Marketing.
Joe shares his blogging story and how sharing free content grew his business. You’ll learn how blogs can grow your email list, why multi-author blogs may be worth exploration and how to widen your professional network.
Share your feedback, read the show notes and get the links mentioned in this episode below!
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You can also subscribe via iTunes, RSS, Stitcher or Blackberry.
Twitter Marketing: How to Use Twitter for Business
Do you use Twitter for your business?
Are you wondering how Twitter can help you build relationships?
To learn about Twitter marketing and how it can help your business, I interview Mark W. Schaefer for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Mark Schaefer, author of Return on Influence and The Tao of Twitter. He’s also a marketing faculty member at Rutgers University and he blogs at Grow.
Mark shares how he uses Twitter to create stronger business relationships and improve customer service.
You’ll learn about the best Twitter tools and how they can fit into your marketing strategy.
Share your feedback, read the show notes and get the links mentioned in this episode below!
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You can also subscribe via iTunes, RSS, Stitcher or Blackberry.
Failing to Start: Why We Accept Mediocrity and How to Change
Do you accept your lot in life?
Are you afraid of starting something new?
To learn how to accept who we are and how to make a change, I interview Seth Godin for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Seth Godin, the bestselling author of Purple Cow, Tribes, Linchpin and many others. His most recent book is The Icarus Deception. He’s also the CEO of Squidoo.
Seth shares his experiences of having an idea and going for it, even if you think it might fail.
You’ll learn why he thinks everyone should be willing to fail and why art is so important. You’ll also discover how Seth used Kickstarter to fund The Icarus Deception.
Share your feedback, read the show notes and get the links mentioned in this episode below!
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You can also subscribe via iTunes, RSS, Stitcher or Blackberry.
Storytelling: Why Stories Attract More Customers
What’s the story of your business?
Are you wondering how storytelling can help your marketing and sales?
To learn about the power of storytelling, I interview Dave Kerpen for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Dave Kerpen, author of Likeable Social Media. He’s also the co-founder of Likeable, an INC 500 social media marketing firm. His newest book is Likeable Business: Why Today’s Consumers Demand More and How Leaders Can Deliver.
Dave shares his story of how a creative idea for his wedding turned into a successful business. You’ll learn how your story can help your business connect with people, both prospects and customers.
Share your feedback, read the show notes and get the links mentioned in this episode below!
Listen Now
Podcast: Play in new window | Download
You can also subscribe via iTunes, RSS, Stitcher or Blackberry.
Starting a Podcast: What You Need to Know to Succeed
Do you listen to podcasts?
Are you interested in starting your own podcast?
To learn why you should start a podcast and what you need to know to get started, I interview Cliff Ravenscraft for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Cliff Ravenscraft, the world’s leading evangelist on podcasting and founder of Podcast Answer Man.
Cliff shares his knowledge and experience of hosting many different podcasts.
You’ll learn practical tips and advice you can use to start your very own podcast.
Share your feedback, read the show notes and get the links mentioned in this episode below!
Listen Now
Podcast: Play in new window | Download
You can also subscribe via iTunes, RSS, Stitcher or Blackberry.
