Advanced Facebook Ad Techniques: What Marketers Need to Know

Do you use Facebook ads?

Want to bring your Facebook advertising to the next level?

To learn how to use Facebook advertising to your advantage, I interview Jon Loomer.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Jon Loomer, a Facebook marketing expert who specializes in Facebook advertising. His blog, JonLoomer.com, was the top pick in our 2014 top 10 social media blogs.

Jon explores the benefits of Facebook advertising.

You’ll discover new tools for publishers on Facebook, information about conversion tracking, custom reporting options and more.

jon loomer advanced facebook ad techniques

Listen as Jon Loomer share what marketers need to know about advanced Facebook ad techniques.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry. How to subscribe/review on iPhone.

16 comments

 
 

Podcasting for Business: Why Marketers Are Betting on Podcasts

Have you considered starting a podcast?

Would you like to discover how to use a podcast to grow your business?

To explore why marketers are placing big bets on podcasting, I interview Jay Baer and Joe Pulizzi.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Jay Baer and Joe Pulizzi. Jay is the host of the Social Pros podcast and Jay Today. He’s also the man behind MarketingPodcasts.com. His company is Convince & Convert. Joe podcasts at This Old Marketing and Content Inc. He’s the founder of the Content Marketing Institute and the man behind the Content Marketing World conference.

Jay, Joe and I explore how podcasting has evolved since we all started.

You’ll discover how podcasting can help your business, how to work with sponsors and more.

jay baer and joe pulizzi podcasting for business

Listen as Jay Baer and Joe Pulizzi share how podcasting can help your business.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry. How to subscribe/review on iPhone.

15 comments

 
 

Pinterest Traffic: How to Use Pinterest for More Exposure

Do you want to drive more traffic to your site with Pinterest?

Are you looking for ways to improve your Pinterest exposure?

To explore how Pinterest can help your business I interview Pinterest expert, Vincent Ng.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Vincent Ng, host of the Pictures to Profits podcast and author of Pinterest Marketing: How to Search Optimize Your Pins and Boards for Pinterest. He’s a Pinterest expert and blogs at MCNG Marketing.

Vincent shares how to use Pinterest to drive more traffic to your website.

You’ll discover reasons why you should use Pinterest in your social media marketing, tips on images and plugins that can boost traffic to your site and provide social proof for your company and what you need to know about Pinterest’s smart feed and promoted pins.

vincent ng pinterest marketing podcast

Listen as Vincent Ng shares tips for using Pinterest to get more exposure.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

27 comments

 
 

Failure: Why Taking Risks and Failing Is the Path to Success


Have you experienced a failure in your business (or your life)?

Would you like to discover how to turn failures into success and real growth?

For this episode of the Social Media Marketing podcast, I’ll explore why failure is important and the lessons I’ve learned from a major failure that happened to me this year.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

You’ll discover the importance of failure in your work and your life, reasons you should embrace failure, and how the lessons and discoveries you make can help you succeed.

michael stelzner podcast on taking risks

Listen as Michael shares his thoughts on why taking risks and failing lead to success.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

61 comments

 
 

Content Marketing: How Businesses Can Grow With Content

Do you have a content marketing strategy for your business?

Would you like to discover how to create and distribute content that will drive sales for your company?

To learn how to grow your business with content marketing, native advertising and more, I interview Robert Rose.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Robert Rose, the co-author of the book, Managing Content Marketing: The Real-World Guide for Creating Passionate Subscribers to Your Brand. He’s the chief strategist at the Content Marketing Institute. He’s also the co-host of the podcast, This Old Marketing.

Robert explores content marketing, native advertising and what all of it means for your business.

You’ll discover how to develop a content marketing strategy that grows your business, take advantage of the marketing opportunities offered through native advertising and learn new ways to distribute your content to the right influencers.

social media examiner podcast with robert rose

Listen as Robert Rose shares how businesses can grow with content marketing.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

14 comments

 
 

Visual Content: How to Create Shareable Images People Love

Do you use images in your social media marketing?

Are you interested in finding ways to create more shareable visual content quickly and easily?

To learn how to create shareable images that enhance your social media marketing, I interview Kim Garst.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Kim Garst, CEO of Boom Social, a social media marketing consultancy. Kim’s also an expert in using visuals for social media marketing. She’s the author of a new book, Will the Real You Please Stand Up: Show Up, Be Authentic, and Prosper in Social Media.

Kim explores visual content and how it can enhance your social media marketing.

You’ll discover the importance of using visual content in your social media marketing; the different types of visual content you can create for your brand or business; and the best tools, apps and resources for creating visual content at your desktop or on the go.

create shareable images people love podcast image

Listen as Kim Garst shares how to create shareable images people love.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

21 comments

 
 

Content Sharing: How to Build a Following Using Other People’s Content

Do you have a content sharing strategy for your business?

Are you interested in discovering ways to leverage great content to promote your business and drive sales?

To learn how to build a following by sharing other people’s content, I interview Guy Kawasaki.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Guy Kawasaki, the author of the book Enchantment and the chief evangelist at Canva. His newest book is called The Art of Social Media: Power Tips for Power Users.

Guy explores how to build your social media following by sharing other people’s content.

You’ll discover how to create a consistent brand image for your company, develop a strategy for consistently sharing great content with your audience and leverage that content to promote your products or services.

guy kawasaki shares how to build social media following

Listen as Guy Kawasaki shares tips on how to build a social media following with other people’s content.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

23 comments

 
 

Instagram Growth: How to Build a Community on Instagram

Do you use Instagram in your social media marketing?

Are you interested in growing your community on Instagram?

To learn how to improve your Instagram marketing, I interview Sue B. Zimmerman.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Sue B. Zimmerman, known as the Instagram Gal. She co-authored the ebook, Instagram Basics for Your Business and taught Instagram Marketing for Small Businesses on CreativeLive. Sue helps businesses leverage the power of Instagram.

Sue explores what you need to know to improve your marketing and grow a community on Instagram.

You’ll discover what marketers should know about Instagram, including the best photos to capture and the importance of comments, hashtags and direct messages.

how to build a community on instagram

Listen as Sue B. Zimmerman shares tips for building a community on Instagram.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

74 comments

 
 

Becoming Recommended: How to Build a Business Others Love Recommending

Do you rely on word of mouth to promote your business?

Are you wondering how to get more people to recommend your product or service?

To learn how to build a business that’s highly recommended, I interview Paul Rand.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Paul Rand, the CEO of Zócalo Group, an agency that specializes in digital, social and word-of-mouth marketing. He’s also the chief digital officer at Ketchum and former president of the Word of Mouth Marketing Association. Paul authored the book, Highly Recommended: Harnessing the Power of Social Media and Word of Mouth to Build Your Brand and Your Business.

Paul explores how your business can become highly recommended.

You’ll discover what motivates recommendations, the importance of targeting the right influencers online and the six steps to getting more positive recommendations for your business.

build a business others love recommending

Listen as Mike talks with Paul Rand about how to build a business others love recommending.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

12 comments

 
 








Pinterest
Check out the Social Media Examiner Show!
Join our Social Media Marketing Networking Club
Check out the Social Media Marketing Podcast!