Are you ready to take your blogging to the next level?
To explore how to build your blog readership, I interview Darren Rowse for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Darren Rowse, the world’s leading authority on blogging. He authored the book ProBlogger and founded two popular blogs: Digital Photography School and ProBlogger. Darren has been blogging since 2002 and his work has inspired millions of people.
Darren shares how he built a mega-blog with millions of monthly readers.
You’ll discover how to attract more readers, engage your audience and monetize your blog.
Share your feedback, read the show notes and get the links mentioned in this episode below!
Are you leveraging social proof to get more shares on Twitter?
Are you giving readers a one-click way to tweet your blog posts?
When it comes to sharing your posts, the less effort it takes, the better. It doesn’t get much easier than writing the tweet for your readers and using one-click sharing.
In this article you’ll discover five easy-to-use Twitter tools that make it simple and fast for readers to spread the word about your newest blog content.
Installing WordPress Plugins
Four of the five tools in this article are WordPress plugins. It’s not hard to install a plugin, but if you’re just getting started with WordPress or haven’t installed one before, it’s worth reviewing this quick tutorial.
Step 1: Log into your WordPress blog.
Step 2: In the sidebar, click Plugins, then click the Add New button.
Would you like to make your WordPress blog more secure?
Most often, people don’t think about security measures until it’s too late. But there are some simple steps you can take to keep your blog safe.
Why Secure Your WordPress Blog?
A blog that has been hacked can suffer from loss of content, stolen data and expensive downtime. Maintaining the security of your blog helps you protect your reputation and provide your visitors with the best service possible.
Here are 5 simple security measures that you should implement on your business blog today to protect it from hacking attacks.
#1: Delete the “Admin” Username
Hackers look for blogs that use the default WordPress admin username because it’s half of the information they need to gain entry to your blog. When you use “Admin” as your username, you save the hacker a lot of time. All they’d need to do next is to figure out your password. Once that happens, they can enter your blog and do whatever they want.
The first step in making your blog secure is to create a new user profile for yourself and delete the default admin username. This makes it more difficult for someone to hack into your business blog.
Are you keeping up with the newest developments in blogging?
Whether you are new to blogging or you have been blogging for years, you will find insight in this article.
It covers 26 blogging essentials, in an A–Z tour of the blogosphere.
Each one has a full explanation, along with a link to further reading in case you want to know more.
Note: For simplicity’s sake, I assume you’re using WordPress as your blogging platform. Many of these essentials, though, apply to other blogging platforms as well.
#1: Akismet: Anti-Spam Plugin
One problem that every blog faces is spam. Shady Internet marketers will attempt to promote their products through spam comments and trackbacks, which create a poor impression for your readers. (Imagine seeing a building covered in graffiti and scrappy posters: it wouldn’t give you much confidence in the company that owns the building.)
Some hapless bloggers spend hours every month deleting a never-ending stream of spam. But Akismet, a powerful anti-spam plugin, will do all the hard work for you. By stopping spam comments and trackbacks, Akismet ensures that your blog comments section always looks attractive and welcoming to readers. As they explain:
Akismet monitors millions of blogs and forums, watching the methods and tricks used by spammers in real time. We know all about their spambots, comment factories, buffer sites and social engineering tricks.
Do you want to improve the experience for readers?
In this world of instant gratification, speed of content delivery really can impact your business.
Keep reading to discover ways to increase the speed of your website.
Why Website Speed Is Important
First impressions matter.
One way to see how fast your website is loading is to use Pingdom.
When new visitors come to your site, the first thing they notice is the load speed and then the design.
Are you wondering how to make it easy for people to share your site or blog content on Facebook?
Which Facebook widgets are best?
But what are the differences and how do you decide what will work best for you? And then how do you install them?
Wondering how to make it easy for people to share your great content? Keep reading…
You’ve done the hard part, which is creating compelling content that will keep your readers coming back to your blog again and again. Now that you have these amazing posts, the next obstacle is to get people to share your content.
I found this great WordPress plugin called Digg Digg, an all-in-one social sharing tool. It’s easy to configure and offers lots of choices.
If you have a medium- to large-sized online network, you might have noticed some of your contacts have been developing their own communities in the form of private groups, forums or social networks that are a mixture of free or paid memberships.
The Pros of Creating Your Own Community
So with all of the existing communities out there, what’s the benefit of creating your own?
Driving Traffic to Your Site – Let’s say that you start a forum on your own domain. If you’re successful in creating a popular community, you’ll be driving a lot of traffic to your website. The traffic, in turn, will lead to the next benefit.
Want to create your own social network? Are you familiar with WordPress? From the makers of WordPress comes BuddyPress, a tool that will enable you to make your own social network.
While major social networks offer tremendous reach and millions of users, sometimes that scope can actually be distracting for certain interest groups that have a more narrow focus. BuddyPress is a great solution for groups that want to set up their own social network to concentrate interactions around a shared cause.
BuddyPress allows users the opportunity to create a social network with specific membership and publishing rules. These features make the BuddyPress platform useful for all sorts of organizations and groups.