Are you measuring your Pinterest marketing effectively?
It’s crucial that any business understands whether their time spent on a social network is generating results.
Why Pinterest Analytics?
Consistently measuring your activity on Pinterest can also help your business identify what types of content resonate best on this channel and with your specific audience.
The number of followers your account has is important to note, but it’s certainly not the final indicator of a successful Pinterest strategy.
To gain access to your Pinterest account’s analytics, verify your website and then from the Settings drop-down menu at the top right-hand corner, you’ll be able to check your stats by clicking Analytics.
Pinterest has given businesses the ability to create business-specific accounts.
Now is the time to stop thinking about Pinterest as a personal playground for cooks and fashion lovers.
This article will show you what you need to know to set up a Pinterest Business account.
Differences Between Personal and Business Accounts
Although the outward appearance of a business account is the same as a personal account, there are some key differences between personal and business accounts on Pinterest that you should be aware of.
Do you want to get more traffic from your Pinterest account?
To learn more about the power of Pinterest for marketers, I interview Beth Hayden for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Beth Hayden, author of the new book Pinfluence: The Complete Guide to Marketing Your Business on Pinterest.
Beth shares her insights into how Pinterest can drive more traffic to your website or blog.
You’ll learn tips and techniques on what images work best on Pinterest and why content behind the image matters.
Share your feedback, read the show notes and get the links mentioned in this episode below!
Getting lots of pins from your blog posts can increase engagement and drive traffic.
It can also help boost your performance on search engines because pins to your post are ‘do-follow’ links.
Pinterest’s recent growth has been unstoppable. According to comScore, Pinterest has grown by 4377% since May 2011. Many blogs are using Pinterest effectively to increase traffic and build engagement.
Below you will find 4 tips to get more traffic to your blog from Pinterest.
#1: Share a Lot of Content
One of the best ways to promote your blog is to pin a lot of images onto your boards.
You need to share both your own content and content from other people.
Aim to create content-rich boards where people come searching for articles on your particular topic.
If you have good boards that are followed by people who regularly view and share your pins, you can boost your blog traffic by pinning posts from your own blog.
Are you wondering how Pinterest could increase your blog readership?
Pinterest drives more traffic to websites than YouTube, Reddit, Google Plus and LinkedIn combined according to new research.
With this in mind, here are six easy steps for tapping the power of Pinterest to drive more traffic to your blog.
#1: Choose the Best Blog Posts to Pin
You don’t need to pin every blog post on Pinterest. You’ll get better results if you selectively pin your blog posts on subjects that already have an audience on Pinterest.
This means you need to do a little research on Pinterest to find if people are already pinning items on your blog post topics.