Are your customers on Pinterest?
Research reveals that there are 47 million people using Pinterest and the audience is expected to grow.
In this article you’ll discover the most recent insights from industry experts on Pinterest’s potential as a marketing platform.
Are you looking for a resource to guide your Pinterest marketing efforts?
Whether you’re marketing on Pinterest as an individual or as a brand, these expert articles will show you how to build a following, optimize your pins and boards, measure the return on your activities and promote your pins with paid advertising.
Each of these articles will help you understand and master a specific part of marketing on the Pinterest platform.
Build a Board
How to Start a Pinterest Board That Succeeds: Are your prospects on Pinterest? Do you want to start a Pinterest board? When starting on Pinterest, you’ll want to fill new boards with quality starter pins. Once you’ve launched your new boards, it’s important to pin more content to them daily. This article shows how to develop Pinterest boards for your business.
Want to know what types of pins get attention?
Viewing what works for others on Pinterest is an excellent way to get inspired for your own pins.
In this article I’ll share five types of images the Pinterest community loves and explain what makes them so popular.
Are you looking for ways to improve your Pinterest exposure?
To explore how Pinterest can help your business I interview Pinterest expert, Vincent Ng.
More About This Show
The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.
In this episode I interview Vincent Ng, host of the Pictures to Profits podcast and author of Pinterest Marketing: How to Search Optimize Your Pins and Boards for Pinterest. He’s a Pinterest expert and blogs at MCNG Marketing.
Vincent shares how to use Pinterest to drive more traffic to your website.
You’ll discover reasons why you should use Pinterest in your social media marketing, tips on images and plugins that can boost traffic to your site and provide social proof for your company and what you need to know about Pinterest’s smart feed and promoted pins.
Share your feedback, read the show notes and get the links mentioned in this episode below.
Are you looking for ways to drive more traffic and engagement?
If you want your content pinned more often, you need to make it easy for visitors to take action.
In this article you’ll discover how to optimize your images for pinning and repurpose your most popular pins for increased engagement.
Would you like to improve your social media marketing?
Are you up to date with the best social media tips and tools?
We asked 20 social media experts to share how they’re getting results with social media marketing today.
Here’s what they had to say.
#1: Mine Twitter to Grow Your Audience
While “if you build it they will come” is a great line from a movie, it’s a terrible marketing plan. To succeed on the Internet today, you have to create content that ignites and engages an audience. However, if you are a new blogger, you should probably spend more time developing an audience than creating your content.
Here are three easy but overlooked tactics you can use to build an audience on Twitter, which is arguably the best platform for this.
Once you’ve been on Twitter for a while, you’ll notice people will place you on public Twitter lists. Lists are generally categorized by a special interest or geographic location. For example, I might be on lists for “marketing experts,” “bloggers” or “business educators.” Find a relevant person to follow, and then dig into his or her lists. You’ll likely find a goldmine of interesting people to follow who will hopefully follow you back.
Would you like to share other content to grow your Pinterest followers and other social networks?
You can also share videos, SlideShares and audio podcasts and extend your exposure in those networks thanks to Pinterest.
In this article I’ll explain how you can use Pinterest to increase exposure for your videos, SlideShares and podcasts.
Are you using visual marketing in your business?
Understanding how other businesses use visual content can help you integrate new tactics into your own marketing strategy.
In this article I’ll show you how five brands are using visual content successfully.
Why Use Visual Content in Your Marketing?
When it comes to marketing your business, pictures speak volumes. Not only do they make a bigger impact, but also they do it in a shorter amount of time. Research shows the brain processes visual content 60,000 times faster than text.
Have you used Pinterest Messages?
Pinterest’s newest feature lets you communicate directly with your followers via private message.
In this article I’ll explore Pinterest Messages and how you can use it to engage your audience.
Why Pinterest Messages?
Pinterest Messages is similar to the messaging and chat options you’re used to on other social platforms. You can contact a pinner directly on Pinterest, or unlike other social channels, you can send your message to the pinner’s email address.