Pinterest Business Accounts: The Definitive Guide to Getting Started

social media how toPinterest has given businesses the ability to create business-specific accounts.

Now is the time to stop thinking about Pinterest as a personal playground for cooks and fashion lovers.

Pinterest should be an important part of your B2B or B2C social media marketing strategy.

This article will show you what you need to know to set up a Pinterest Business account.

Differences Between Personal and Business Accounts

Although the outward appearance of a business account is the same as a personal account, there are some key differences between personal and business accounts on Pinterest that you should be aware of.

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9 Businesses Using Pinterest Contests to Drive Traffic and Exposure

social media how toAre you using Pinterest to market your business?

Running contests on Pinterest is a great way to expose your brand to a large audience, attract new followers and engage with your existing follower base.

In this article, I’ll showcase nine businesses running successful Pinterest contests.

Why Pinterest Contests?

Here is why you should run a contest on Pinterest:

Using Pinterest contests, your brand can engage with consumers in a personal and cost-effective way.

Contests can also help you collect customer information, preferences and feedback. This valuable data can then be put into action to enhance your offerings and acquire more customers.

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7 Pinterest Tips for B2B Companies

social media how toHave you used Pinterest to promote your business-to-business (B2B) company?

Many consumer-facing businesses have had a lot of success promoting themselves with Pinterest.

A recent study by SteelHouse shows that “Pinterest Users Are Nearly Twice as Likely to Purchase Than Facebook Users.”

However, many B2B businesses are still wondering how to promote themselves with Pinterest.

Check out how these B2B businesses are using Pinterest. Try to replicate their techniques for your business.

Here are 7 tips for successfully using Pinterest for your B2B business.

#1: Use Infographics

Posting attractive infographics on your blog can be a great way to promote your B2B business on Pinterest. A well-designed infographic with helpful information can get you lots of pins and repins.

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5 Ways to Tell if Pinterest is Right For Your Business

social media how toShould you add Pinterest to your social media strategy?

Would you like to benefit from a flood of new traffic as millions of new users join the social media site and search for familiar brands?

Could your business benefit from 482,000 followers?

That’s what happened to author Sherry Petersik, on Pinterest at Sherry @ Young House Love. Talk about an early lead.

In this article I’ll walk you through five things to help you decide whether Pinterest is a good fit for your business.

sherry at young house

Early adopters win big, and it's still early.

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