Do you know how to use Pinterest as a marketing tool?
Pinterest is built around beautiful pictures and that can be a problem for some companies.
If you don’t think your business is Pinterest-friendly, it’s time to reconsider.
In this article you’ll discover three Pinterest marketing tactics you can use to entice followers to click through, no matter what your industry or niche.
#1: Highlight Your Strengths
The challenge on Pinterest is to be as irresistible as possible. No matter what your end game is, you’re not going to get there without original content that stands out in a pinner’s feed. How do you do that if your company or product doesn’t really fit with the colorful, visual nature of Pinterest?
Realizing that pictures are not their strength, The Wall Street Journal has gained a Pinterest following by posting noteworthy quotes from their articles.
Have you heard of Pinterest place pins?
Whether you have a storefront, products or a travel aspect to your business, consider exploring the geographic elements of Pinterest
In this article, you’ll learn six ways you can use Pinterest place pins boards to promote your business or products.
Are you looking to increase your Pinterest engagement and drive traffic?
In this article, I’ll share 12 tips on how you can get more Pinterest followers and promote your business.
Why More Pinterest Followers?
More Pinterest followers can help you get more likes, repins, comments, clicks and impressions.
This can then help drive traffic, increase sales, generate leads and build your Pinterest brand.
It also provides an opportunity for you to generate more engagement with your customers.
Here are the tips:
#1: Add the Pinterest Follow Button
The Pinterest follow button diverts website visitors to your Pinterest page, thereby attracting followers. This can be effective if you have a high-traffic website.
Install the button in several prominent places on your website and blog—the header, footer, sidebar, etc. Make it easy for people to find your brand page and convert them into followers.
To create your button, use the widget builder page on Pinterest or create a custom button that matches your branding.