I’m guessing many of you are still sitting on the fence when it comes to putting your business on Facebook.
“Let me get this straight,” you may say. “You want me to use Facebook to market my business? Are you crazy?”
Not if you provide products or services to postmenopausal women. Women over the age of 55 make up the fastest-growing Facebook segment, according to Paul Dunay and Richard Krueger, authors of Facebook Marketing for Dummies.