26 Mobile Apps to Improve Your Business and Networking

social media toolsHave you been spending more of your mobile time using smartphone apps than browsing the web?

Suffice it to say, you’re not alone.

There are more than a million apps available and according to Sunil Gupta,”Users spend on average, 82% of their mobile minutes with apps and just 18% with web browsers.”

In this article, you’ll find apps to consider using to help you with your business and social activities.

Due to the enormous number of apps to choose from, I focused on apps that are convenient and provide social value.

Note: For consistency, all screenshots were taken from iTunes app store. I also looked for apps available on both iPhone and Android—and if not identical products on both platforms, another one with similar functionality would be available (see #3 for example).

Here are 26 apps, an A-Z guide to help you conduct business and network while on the go.

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5 Mobile Video Apps to Boost Online Engagement

social media toolsDo you want to use videos to market your business?

Are you wondering if there are simple mobile apps to make this possible?

In this article I’ll review five mobile video apps and share how they can boost your online engagement.

Why Mobile Video?

Vine, Twitter’s mobile video app, has business and marketing professionals considering the numerous ways video apps can be used to increase engagement.

Ekaterina Walter, social innovator at Intel and author of Think Like Zuck, recently predicted that “2013 will be the year of visual marketing”. Walter based this prediction, in part, on the fact that “…visuals and video done right are highly effective in cutting through the noise.”

This prediction has already proven true with a burst of new video apps and upgrades hitting the market. And some of these offer unique opportunities for savvy marketers.

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4 Ways to Maximize the Social Media Presence at Your Next Event

social media how toDoes your business run events, conferences or similar meetings?

The ability for attendees to interact through social channels is a huge part of successful events.

Here are 4 ways to maximize the social media presence of your next event.

#1: Promote Your Hashtag Everywhere

A hashtag provides everyone with an easy way to find relevant social shares and take part in the discussion about the event.

When you are putting together materials for your event, everything should include the event hashtag.

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How to Make Your Blog Mobile-Friendly

social media how toDo you want more mobile subscribers and readers?

Is your blog suitable for a mobile device?

In 2012, mobile users spent 63% more time on their devices accessing mobile websites and apps and this is set to increase.

In this article I’ll explore the importance of mobile for your blog and the different options available to support your blog on a mobile device.

Is Mobile Important for Your Blog?

Yes! An increasing number of your readers will access your blog from their mobile devices. Smartphone usage will continue to increase and don’t be surprised if more people access your blog from a mobile device rather than a desktop in the future.

google analytics overview

Analytics display details of how many people are accessing your website from a mobile device.

Before you make an investment in this area, it’s useful to check your analytics to find out how many people access your blog from a mobile device.

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10 Mobile Apps No Conference Attendee Should Be Without

social media toolsAre you wondering what apps can enhance your networking at conferences?

There’s something about a “real-world” conference that can’t be duplicated.

However, your experience can be enhanced with the right apps.

When attending a real-world conference, you benefit from the energy of a room full of like-minded people, the ability to grab lunch with a favorite presenter and the opportunities to network with other attendees.

In this article I’ll reveal mobile apps that can help you maximize your time and results when attending your next real-world conference.

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16 Ways Businesses Are Using Twitter Vine

social media tools

Are you wondering how the new Twitter Vine (think ultra short videos) could work for your business?

Vine is a new mobile app that allows you to capture life from your mobile device in short, six-second looping videos.

You can share these short videos with your Twitter followers and Facebook friends.

Think of it as Instagram, except with videos instead of pictures.

In today’s post, I’ll show you some creative uses of Vine for business.

Editor’s note: You can click on any video to pause it.

#1: Engage Your Followers in Conversation

Start a conversation with your followers using a Vine video.

Simon & Schuster does this by not just asking what followers will be reading this weekend—they give them visual cues on what they could be reading.

It could spark any reader to go to their local bookstore or order a new title online. Hence this update is great for engagement and sales.

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3 Tools to Better Manage Your Social Media Presence

social media toolsDo you want to make more efficient use of your time on social media?

Are you looking for tools that will help you manage your social media efforts?

In this article you’ll discover 3 tools to enable you to become more efficient and effective with social media.

#1: Glyder – Social Media Marketing from Your iPhone

Glyder is an iPhone app that allows you to share well-designed marketing messages as social media updates using predefined templates.

You no longer need a designer to produce imagery to promote your latest contest, offer or status update. With Glyder, you can choose from a wide range of graphic templates that use tried and tested formats and wording to help get the best conversion for your marketing messages.

Glyder helps you improve the quality of the content you share and be more efficient with your mobile device for social media marketing.

Features

  • Select one of the templates and personalize it by adding your own text, company name/website address and even change the image.

    glyder templates available

    Choose from a wide variety of templates that help increase conversion and sharing.

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