12 Ways to Get More Pinterest Followers

social media how toAre wondering how to get more Pinterest followers?

Are you looking to increase your Pinterest engagement and drive traffic?

In this article, I’ll share 12 tips on how you can get more Pinterest followers and promote your business.

Why More Pinterest Followers?

More Pinterest followers can help you get more likes, repins, comments, clicks and impressions.

This can then help drive traffic, increase sales, generate leads and build your Pinterest brand.

It also provides an opportunity for you to generate more engagement with your customers.

Here are the tips:

#1: Add the Pinterest Follow Button

The Pinterest follow button diverts website visitors to your Pinterest page, thereby attracting followers. This can be effective if you have a high-traffic website.

Install the button in several prominent places on your website and blog—the header, footer, sidebar, etc. Make it easy for people to find your brand page and convert them into followers.

To create your button, use the widget builder page on Pinterest or create a custom button that matches your branding.

add follow me on pinterest button

The Pinterest buttons can help convert website visitors into followers.

MindBodyGreen placed Pinterest buttons on the header and the sidebar of their website to divert website traffic to their Pinterest page and attract some of their thousands of followers.

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3 Creative Ways Brands Are Using Pinterest

social media how toAre you looking for some creative ways to use Pinterest?

Would you like to make stronger connections with your customers?

Although many brands run creative contests on Pinterest, here are some new ways to engage audiences and build your presence.

Take a look at what these 3 brands are doing to get inspiration for using Pinterest creatively for your business.

#1: Run a Campaign to Give Back

One of the most interesting things I’ve seen on Pinterest was Sony Electronics’ Pin It to Give It campaign.

sony pin it to win

In the spirit of holiday giving, Sony gave $1 to charity for every repin on this board.

Sony Electronics used their Pinterest brand page to curate an array of Sony Electronics products that were pinned to the Pin It to Give It board. Every time someone repinned from the board, Sony Electronics donated a dollar to The Michael Phelps Foundation. The campaign ran from November 27 through December 31, 2012 and raised more than $12,500.

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How to Use Pinterest to Promote Your Products

social media how toIs your business on Pinterest?

Or are you still unsure how to use Pinterest to effectively promote your products or company?

In November, Pinterest launched business pages with their new terms of service. This update lets you use Pinterest commercially.

You can promote your products, generate sales and leads and use it for other commercial purposes without any worries.

But first, you may want to convert your personal profile into a business account (or if you don’t have a personal account, just start fresh with one for business).

Here are some tips on how you can take advantage of this update and use Pinterest commercially to promote your business.

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How to Use the New Pinterest: What Marketers Need to Know

social media how toAre you up to date with all of the latest changes on Pinterest?

Pinterest recently made several changes to their site.

They modified some features, added new ones and even got rid of a few.

In this article I’ll share what you need to know about these changes and the impact on your marketing strategies to make sure you continue to generate sales and leads through Pinterest.

How to Switch to the New Look

To get the new look, scroll over your business/profile name on the top right corner of your account. A drop-down menu will appear. On this menu, click on the last option, Switch to the New Look.

Pinterest switch to the new look

Click on Switch to the New Look to get the updated version.

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5 Tips for Creating Pinterest Images That People Love to Share

social media how toDo you want to get more from your Pinterest marketing?

Are you looking to get more traffic, pins and repins?

If you want to make the most of Pinterest, you need to create images.

A great image can increase traffic, get you more pins and repins and improve your presence on Pinterest.

Below are 5 tips to help you create a Pinterest-friendly image.

#1: Use Relevant Labels on Your Images

Great Pinterest marketing starts with the images you publish on your blog or website. One of the first things you need to do is use a relevant label for the images you publish.

When someone pins an image from your website or blog post, the label that automatically appears in the description is the name you give your image. When you give your image a good name, it’ll automatically have a good description when someone pins it.

If someone pins your image without changing the image description, your image will still be effective.

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4 Tips for Increasing Pinterest Traffic to Your Blog

social media how toDo you want more traffic coming to your blog?

Getting lots of pins from your blog posts can increase engagement and drive traffic.

It can also help boost your performance on search engines because pins to your post are ‘do-follow’ links.

Pinterest’s recent growth has been unstoppable. According to comScore, Pinterest has grown by 4377% since May 2011. Many blogs are using Pinterest effectively to increase traffic and build engagement.

Below you will find 4 tips to get more traffic to your blog from Pinterest.

#1: Share a Lot of Content

One of the best ways to promote your blog is to pin a lot of images onto your boards.

You need to share both your own content and content from other people.

Aim to create content-rich boards where people come searching for articles on your particular topic.

If you have good boards that are followed by people who regularly view and share your pins, you can boost your blog traffic by pinning posts from your own blog.

Make sure you pin content from your blog and other blogs together on the same board so your pins will seem more credible and clickable.

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6 Ways to Drive More Pinterest Engagement

social media how toAre you engaging your fans on Pinterest?

Pinterest has been growing at an amazing pace. Recently, comScore reported that Pinterest grew by 4377% since May 2011.

This is because people like to be engaged with images.

The good thing about Pinterest is that every new post is an image around which a lot of engagement can be driven. So there’s great potential to drive a lot of engagement on this social media network.

Here are 6 ways to drive more engagement with images on Pinterest.

#1: Run Competitions

People love taking part in competitions, whether it’s to win a coupon, money, get their two minutes of fame or just for fun.

On Pinterest, you can run competitions where the winner is the user who pins the best pictures or has the Pinterest board with the best collection of pins. You could also do something creative like Peugeot Panama.

Peugeot Panama takes a picture of one of their cars and divides it into pieces. They pin one of these pieces of the picture onto a Pinterest board and ask their followers to pin the rest of the pieces onto one of their boards and share it with Peugeot Panama.

Their Pinterest followers have to go to Peugeot’s Facebook page or website to find the missing pieces of the picture. Usually the first 5 people to complete the picture win a prize.

peugeot panama puzzle

Complete Any Puzzle was a very creative Pinterest competition run by Peugeot Panama.

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7 Pinterest Tips for B2B Companies

social media how toHave you used Pinterest to promote your business-to-business (B2B) company?

Many consumer-facing businesses have had a lot of success promoting themselves with Pinterest.

A recent study by SteelHouse shows that “Pinterest Users Are Nearly Twice as Likely to Purchase Than Facebook Users.”

However, many B2B businesses are still wondering how to promote themselves with Pinterest.

Check out how these B2B businesses are using Pinterest. Try to replicate their techniques for your business.

Here are 7 tips for successfully using Pinterest for your B2B business.

#1: Use Infographics

Posting attractive infographics on your blog can be a great way to promote your B2B business on Pinterest. A well-designed infographic with helpful information can get you lots of pins and repins.

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6 Tips for Using Pinterest for Business

social media how toAre you wondering how Pinterest could help your business?

Pinterest is one of the hottest social media sites at the moment. Pinterest was the fastest stand alone site ever to reach 10 million monthly unique visitors.

One study shows how Pinterest has been bringing in more traffic to websites than LinkedIn, Google+ and YouTube put together.

Brands are benefiting with Pinterest in generating traffic and sales.

So if you’d like to attract a lot of traffic to your website using Pinterest, check out these 6 tips.

#1: Use Original Pictures to Drive Traffic

If you visit the Popular Section of Pinterest, you’ll see that most of the popular pictures and images in this section are original and unique. The popular images are “repinned,” “liked” and commented on the most number of times.

popular page on pinterest

Screenshot of a popular page on Pinterest. The popular page consists of images that have been "repinned," "liked" and "commented" on the most.

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