What the Facebook Message Platform Means for Businesses

social media toolsAre you up to speed on Facebook’s new messaging platform? Have you considered how it could impact your business?

Last year, Mark Zuckerberg announced changes to Facebook’s messaging platform. Now you can integrate your email, text messages and chat messages into one platformFacebook. If you would like an @facebook.com email address, you can get that as well.

Putting it another way, “The platform has three components: seamless messaging, conversation history and social inbox. Conversation history places all one-to-one communications in a single strand, including chat, email or SMS,” reports DM News.

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How To Get Your Social Media Message Right

social media expert interviewIn this video I interview Michael Brito, vice president of Edelman Digital. Michael has worked with some big brands such as Hewlett Packard, Yahoo and Intel.

Michael explains why there’s a need to get your social media message right today and how businesses can use governance and training to do this. And you’ll also hear a great tip on how to get more out of your social media activities.

Be sure to check out the takeaways below after you watch the video.


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5 Ways to Make Your Blog Posts Outstanding

social media how toAre your blog posts just “okay”? Want to make them great? If so, keep reading.

A great blog post respects the needs of three distinct entities. It educates and informs your audience (your subscribers and visitors), optimizes for the search engines and sufficiently energizes you so that you do a good job creating it.

Every blog post should address the following five components to ensure it hits the mark for your audience, the search engines and you.

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8 Easy Ways to Network on Twitter

social media how toWouldn’t it be wonderful if you could develop a valuable business network online? Twitter’s real-time communication capability makes it a great business networking platform you can’t afford to ignore.

By honing your social networking skills and adapting them to this fast-paced environment, you can use Twitter as the starting point to build a strong business network.

There are two parts to networking on Twitter:

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