Are how to videos part of your social marketing?
Are you looking for tips to improve the creation and promotion of your videos?
Explainer videos are a new trend in how to videos. They help your customers and promote your product or service.
In this article, you’ll find out what explainer videos are and how to use them in your marketing.
Why Explainer Videos?
Video is one of the most powerful forms of social media content. If you’re not sharing video, but your competitor is, then they have a persuasion tool you don’t. You need video if you want to get in the game, and explainer videos are an easy way to do that.
Explainer videos are exactly what they sound like. They’re short videos (ideally 60-90 seconds) that begin with a customer problem and end with the solution to that problem.
Are you wondering how to get people to go from passive observers to active participants?
To learn how to create videos that people want to watch and get them to take action, I interview James Wedmore for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
James shares his knowledge and experience on video creation and taking your viewers to the next level.
You’ll learn the 5 important elements of what goes into persuasive video.
Share your feedback, read the show notes and get the links mentioned in this episode below!