Most bloggers quickly discover that posts that contain lists are popular.
Unfortunately, list posts usually require a lot of work to write and are rarely updated after they’re published.
What if there was an easy way to create list posts and keep them up to date?
List.ly can help you do this. Plus List.ly offers you a welcome bit of social interaction.
Create a Community-Driven List Post
List.ly is a collaborative list-building tool. You create the initial list on the List.ly website and you can embed it as part of your blog post. Embedding means that it appears as if it’s in your blog post, but it still resides on List.ly.
What’s cool is that your community can then add and/or vote for items on the list. This can be a useful tool to engage with your community and discover more about their interests.
I recently interviewed Guy Kawasaki, co-founder of Alltop.com and the author of the bestselling book, The Art of the Start. His latest masterpiece is called Enchantment: The Art of Changing Hearts, Minds, and Actions.
In this interview we talk about what makes for great content, how he came up with the title of his latest book, what Enchantment means for business, why businesses need to embrace nobodies and how he promoted his book. (Be sure to listen to the MP3 of this interview below.)
Mike: Most of our readers are marketers and business owners. Can you explain what Alltop does for them and why they might find it useful?
Guy: One of the functions of marketers, PR people and social media people is they need to keep on top of things.
The vision of Alltop was that we should aggregate RSS feeds for people by topic and create essentially an online magazine rack so that you could go to one place and say, “Okay, these are all the social media blogs and websites aggregated in one place.” It’s the five most recent stories from each source, and we give you a preview of the first paragraph of each story so you can see if you really want to click through.
Chris shares the foundation pieces you need to build a successful business blog and explains how to create killer content to engage your audience and get the results you want from blogging. Chris also talks about the role blogs play within a good social media ecosystem and how this helps you connect with your audience.
Be sure to check out the takeaways below after you watch the video.