4 Ways to Use SlideShare for Lead Generation


Are you using SlideShare as a social media marketing option?

social media how toAre you using SlideShare presentations to market your business?

Have you considered SlideShare as a conversion tool?

SlideShare is useful for sharing highly informative presentations with your audience, but it’s also a hot social platform. Many businesses are missing out on the huge potential of SlideShare as a social marketing and lead conversion tool.

In this article you’ll discover four simple ways to use SlideShare to improve your marketing and lead generation.

use slideshare for lead generation

Discover how to use SlideShare for lead generation.

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How To Improve Your LinkedIn Productivity With Third-Party Apps


social media toolsDo you use LinkedIn to connect with new prospects?

Are you looking for better ways to network with LinkedIn?

The right third party applications can save time and automate your LinkedIn experience.

In this article you’ll discover applications that will help increase your LinkedIn communication and productivity.

use third-party linkedin apps

Discover how to increase LinkedIn productivity with third-party apps.

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6 Ways to Attract More LinkedIn Leads


social media how toDoes LinkedIn bring you a steady stream of prospects?

Is your LinkedIn presence optimized?

Adjusting how you use LinkedIn changes the way prospects respond to you.

In this article you’ll discover six tactics to attract LinkedIn leads and show them how you can contribute to their success.

attract more linkedin leads

Discover six ways to attract leads on LinkedIn.

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How to Transform Your LinkedIn Profile Into a Marketing Tool


social media how toDo you want to use your LinkedIn profile to market yourself more effectively?

Have you thought beyond adding a list of jobs and responsibilities?

LinkedIn is the number-one social network for professionals, but that doesn’t mean you have to treat your profile as a traditional, boring resume.

In this article you’ll discover four ways to turn your bland LinkedIn profile into a LinkedIn marketing tool that attracts potential decision makers.

Develop a Plan

Recent studies show that 71% of B2B marketers say relevance to the audience is the most important aspect of any marketing program. That applies to marketing yourself as well. When updating your LinkedIn profile, start by mapping out how you’re going to use every part of your profile to show prospects you are relevant to them.

linkedin profile marketing tool

Find tips for turning your LinkedIn profile into a marketing tool.

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How to Build a Powerful Network Using LinkedIn


social media how toHow often do you leverage your LinkedIn network?

Do you want to strategically improve and grow your connections?

In building your LinkedIn network, the more selective you are, the more valuable your network is.

In this article I’ll explain how to build a smart LinkedIn network.

Why Build a Smart LinkedIn Network?

LinkedIn can give you exposure and access to important people, help you attract new prospects, keep you in front of existing clients and vendors, spark marketing or business partnership possibilities, generate more introductions and referrals, provide invitations to speak at events or conferences, uncover media or press inquiries and much more.

powerful network on linkedin

Find out how to build a powerful network using LinkedIn.

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5 Ways to Grow Your Leads With LinkedIn


social media how toDo you use LinkedIn to find potential clients?

Want to use LinkedIn more effectively?

To grow your network, you need to build relationships and become an invaluable resource to others.

In this article you’ll discover how to use LinkedIn to better connect with leads and prospects.

grow linkedin leads

Find out how to grow leads with your LinkedIn profile.

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How to Use the LinkedIn Data Export Tool to Improve Your Marketing


social media how toDo you want to analyze your past interactions on LinkedIn?

Do you want information that could help you understand your LinkedIn behavior?

The LinkedIn Data Export tool offers deeper insight into your LinkedIn activity.

In this article I’ll share the seven export files you can use to target ads, build keyword lists, create a list of connections and more.

how to use the linkedin data tool

Find out how to download useful information using the LinkedIn Data Export Tool.

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How to Maximize Your LinkedIn Publishing Exposure


social media how toHave you tried LinkedIn’s publishing feature?

Do you want more people to see your business articles?

LinkedIn publishing gives you the opportunity to reach members of the biggest professional audience in the social sphere.

In this article I’ll share five tips for optimizing your content for LinkedIn publishing.

#1: Know How Channels Work

LinkedIn channels are basically categories that users can follow to see articles related to the topics they’re most interested in. Many channels have a huge number of followers (e.g., the Customer Experience channel has over 1 million followers).

5 linkedin publisher tips

Find out how to optimize content for LinkedIn Publishing.

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How to Use the New LinkedIn Header Image for Profiles


social media how toHave you noticed the new images at the top of LinkedIn profiles?

Do you want to grab people’s attention and really show them who you are?

LinkedIn recently released header images, also called hero images, to its premium account holders and is slowly rolling them out to everyone.

In this article you’ll discover how to choose what to share in your header image and how others are using theirs.

Know Your Header Image Basics

linkedin hero image

Learn to use the LinkedIn hero image.

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