10 Tips for Promoting Your Events With the New LinkedIn Events Tool
Does your business conduct events?
Are you using LinkedIn to get the word out?
Why LinkedIn?
LinkedIn, the largest professional social network now with over 135,000,000 members, has been busy lately updating features to help professionals and companies.
The LinkedIn Events Tool is the most recent application to receive an overhaul as millions of members have been increasingly utilizing the tool to source and sign up to attend local or industry-related events. The new features of the LinkedIn Events Tool benefit event organizers, marketers and professionals alike.
You must be creative and target your promotional efforts to your core audience, and the new LinkedIn Events Tool can help you do just that!
One of the new features of the LinkedIn Events Tool is the ability for people to easily search for relevant events. LinkedIn will automatically showcase a handful of events related to your network connections, industry and geographic location, but the search tool can uncover many more events that you may be interested in. 
5 Tips for Using the New LinkedIn Company Pages
Have you kept up with the changes at LinkedIn?
Did you know you can do more for your company on LinkedIn?
Keep reading to learn more.
What’s new with LinkedIn for businesses?
Do you want to increase your opportunities to network with customers, clients, vendors, peers, potential job candidates and even your own employees? If you’re a business of any size, you need to have a well-developed “business” presence on LinkedIn.
5 Simple Steps for Improving Your LinkedIn Visibility
Are you wondering how to get the most from LinkedIn? Over the last few months, the LinkedIn network has made upgrades and undergone changes.
If you already have a profile created on LinkedIn, it’s a great time to revisit and refresh your presence!
Or if you’re just wondering how to get started, these 5 simple steps will help you make the most of your time and effort!
Why LinkedIn?
LinkedIn is the largest professional social network online today, with over 100 million professional users. The average household income of LinkedIn users is over $88,000 per year, which outpaces the average income for the readership of the Wall Street Journal, Forbes and Business Week!
How to Build a Thriving LinkedIn Group
Have you considered starting your own LinkedIn Group? These groups are excellent for networking, prospecting and establishing thought leadership.
You can start your own LinkedIn Group based on any of the following categories of professionals: prospects, peers, alumni, geographical, existing organizations, interest and more. You are limited only by your creativity!
In my experience, professional people are busy and if they’re going to participate in LinkedIn Groups, they really only have enough quality time for 1 to 3 groups weekly.
What follows are best practices for becoming a top group for your target market and specialty category.
How LinkedIn Is Helping Businesses Grow
In this video I interview Lewis Howes, author of Linked Working. Lewis is a popular speaker and an expert on LinkedIn.
Lewis shares how you can use LinkedIn for much more than just job search and how he is using LinkedIn to grow his business. And he gives you tips to integrate LinkedIn marketing tactics to help you grow your business.
Be sure to check out the takeaways below after you watch the video.
How to Use LinkedIn Today to Find Popular Content
These days we can get our daily news through a multitude of resources from across the web.
But LinkedIn Today is the new player in town for the professional community. Plus, it’s a great resource for putting your daily news in the context of your professional social network.
As LinkedIn describes it, LinkedIn Today allows you to discover what the world’s professionals are reading, sharing AND tweeting. Bottom line, it’s a professional social news source that you can utilize to grow your social influence.
6 Steps to Expanding Your Network With LinkedIn Company Search
If you’ve spent some time on LinkedIn, you may realize that the network allows for companies to build dynamic profiles on the site. Did you know that you can discover important information conducting company searches?
What is LinkedIn Company Search?
According to LinkedIn, your professional network isn’t just about the people you know, it’s also about the companies in your network and how you’re connected to them. LinkedIn’s new Company Search provides an opportunity to discover connections in your network and filter them by the companies they work for.
10 Reasons Why You Should Upgrade Your LinkedIn Account
Do you have a free LinkedIn account? Have you considered upgrading to a paid account? Wondering if it’s worth it?
There are several options to choose from. Which one would be right for you?
In this article, we cover what you actually get for your money and how you might use some of the enhanced features.
Let’s take each area of the business upgrade in turn and run through it.
How to Use LinkedIn With Twitter for Better Networking
If you have profiles on LinkedIn and Twitter, you may already be aware that these two networks are integrating. In fact, LinkedIn has a specific application called Tweets that can help you keep tabs on the Twitter updates from your LinkedIn connections.
As more professional LinkedIn users create Twitter profiles, I believe this application will become more and more powerful for building influence and visibility with your network connections.
The primary benefits of the LinkedIn Tweets application are:
- Follow your LinkedIn connections on Twitter
- Post status updates simultaneously to both Twitter and LinkedIn
- Monitor and interact with your Twitter streams from within LinkedIn
- Create a LinkedIn-specific Twitter list
How LinkedIn Apps Can Promote Your Business
If I were going steady with any social networking site, I would have to call LinkedIn my main squeeze.
Ahhh yes, the lovely LinkedIn.
She warms me up with friendly introductions to powerful decision makers. She brings a smile to my face from the absurd amount of targeted traffic to my websites. And she goes WAY over the top with the number of direct sales referrals she gives me.
It’s a digital romance we have, and I’ll profess my love for her ’til the end of time. 
In all seriousness, I’m a big fan of LinkedIn because of the direct business I receive from it. And although I’ve written books about LinkedIn, given webinars and presentations on the topic and written articles like Top 5 Ways to Market Your Business With LinkedIn, I’ve never done a dedicated article about the advanced applications… until now.
