Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.
What’s New This Week?
YouTube Launches Paid Channels: YouTube Paid Channels is “a pilot program for a small group of partners that will offer paid channels on YouTube with subscription fees starting at $0.99 per month. Every channel has a 14-day free trial, and many offer discounted yearly rates.” YouTube will be rolling Paid Channels out more broadly in the coming weeks as a self-service feature for qualifying partners.
Would you like to find reliable sources of content your fans and followers love?
This article contains eight tips to help you quickly find great content.
Why Share Other People’s Content?
It’s all about becoming a valuable resource. When you can dig up great articles your audience is interested in–regardless of the source–you’ll become more respected and your content will be widely shared.
And when you have some of your own content to share, people will be more likely to help spread the word.
Here’s where to find valuable content:
#1: Watch Large News Sites
Depending on your industry, you may find topical and interesting articles on large news sites such as USA Today, The New York Times and The Wall Street Journal. If you have a news site or magazine for your niche that provides industry news, make sure you have that bookmarked as part of your content.
The Huffington Post has a lot of different categories to draw your content from.
Although changes to LinkedIn are less frequent than on Facebook, they can have significant marketing implications.
Read further to find out how the recent changes to LinkedIn impact your social media marketing.
What’s New With LinkedIn?
Recently the LinkedIn Homepage had a significant makeover. It’s now more sleek and modern. It also feels faster with an almost instantly updated user interface.
Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.
What’s New This Week?
LinkedIn Today Gets New Social Features: Users can now add comments and “likes” to articles on LinkedIn Today. And the new “Trending in Your Network” tab filters all of the professional news articles on LinkedIn Today and gives you the most popular ones in your professional network.
It’s important to focus on the right kinds of activities that will yield the best results.
In this article, I’ll reveal five key strategies and activities you can focus on to build and grow your network.
#1: Update Your Status Frequently and Consistently
Only one-third of LinkedIn members visit the site every day, and another one-third of members visit the network several times a week, according to a survey conducted by Lab42. You can check out the complete infographic from Lab42 on LinkedIn Members.
That’s great news for B2B marketers, because LinkedIn is much more than just a bunch of résumés.
In addition, LinkedIn lets marketers target ads to users by important B2B demographics such as job title or industry or even focusing on members of particular LinkedIn groups.
But LinkedIn Today is the new player in town for the professional community. Plus, it’s a great resource for putting your daily news in the context of your professional social network.
As LinkedIn describes it, LinkedIn Today allows you to discover what the world’s professionals are reading, sharing AND tweeting. Bottom line, it’s a professional social news source that you can utilize to grow your social influence.