7 Ways to Drive More Blog Traffic Using LinkedIn


social media how toWant more people to read your blog?

Are you fully leveraging LinkedIn?

Many business bloggers neglect one of the most powerful social networks for growing visibility and traffic. LinkedIn is THE professional web.

If you are a business owner or entrepreneur, or a working person who is blogging, you should consider LinkedIn as a valuable place for getting more exposure.

Keep reading to discover seven powerful tips to use LinkedIn to drive more traffic to your blog.

LinkedIn Profile Views Drive Blog Traffic

Your LinkedIn profile can serve as one of the most important referral sources for your blog.

If you consider that significant blog traffic from LinkedIn can come directly from LinkedIn profile views, it makes sense to work to increase your profile views.

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7 Steps to Building a Business Using LinkedIn


social media case studies“If you can’t make money on LinkedIn, you’re deaf, dumb and blind,” says James Filbird of JMF International Trade Group.

It’s 6 pm on the west coast of the United States, but it’s already 9 am tomorrow at James Filbird’s apartment in Shenzhen, China.

Filbird is the proprietor of JMF International Trade Group Ltd., a company he built to $5 million in revenue largely through his efforts on LinkedIn, the only major social media platform that is not blocked by the Chinese government.

His beginnings in China, however, were less than auspicious.

Organization: JMF International Trade Group Ltd.

Social Media Handles & Stats:

Highlights:

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10 LinkedIn Tips for Building Your Business


social media how toAre you using LinkedIn to grow your business?

With 161 million business members, LinkedIn provides a lot of opportunities.

The real value of LinkedIn for businesses is to connect one-to-one with other business professionals.

Why LinkedIn for Networking?

The Start-Up of You, a recent book co-authored by LinkedIn founder Reid Hoffman, notes that companies don’t give you business – people do.

Many of your LinkedIn connections can introduce you not only to business influencers and partners, but also refer your company to new customers.

In the book, Mr. Hoffman also states a key point about business networking:

It’s better to be the best connected than the most connected.”

In addition to teaching you new skills, that’s what this article will help you accomplish.

A personal LinkedIn profile is commonly viewed as an online resume or digital business card, and using it for that is a good start.

However, you can take that further – going beyond LinkedIn’s basic capabilities – to build a more powerful means of attracting and managing your connections and professional online presence to encourage more business opportunities.

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Twitter Changes: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Twitter.com Enhancements: Twitter is rolling out a new interface when accessing your accounts on Twitter.com.  The old @Mention tab is replaced with two new tabs: an “@Username” tab and an “Activity” tab. Similar to Google+, this shows you new people who have followed you and new activity of people in your network.

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More Social Options: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

LinkedIn Enhances Business Profiles: New additions to LinkedIn profiles include Projects, Honors & Awards, Organizations, Test Scores and Courses. “LinkedIn’s new profile sections give you the opportunity to highlight achievements to potential employers and industry experts who can help shape your career.”

linkedin sections

Go to your LinkedIn profile page in edit mode, and click the blue “Add sections” bar under your profile summary to find this pop-up window.

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10 Reasons Why You Should Upgrade Your LinkedIn Account


social media toolsDo you have a free LinkedIn account? Have you considered upgrading to a paid account? Wondering if it’s worth it?

There are several options to choose from. Which one would be right for you?

In this article, we cover what you actually get for your money and how you might use some of the enhanced features.

Let’s take each area of the business upgrade in turn and run through it.

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How to Use LinkedIn With Twitter for Better Networking


social media how toIf you have profiles on LinkedIn and Twitter, you may already be aware that these two networks are integrating. In fact, LinkedIn has a specific application called Tweets that can help you keep tabs on the Twitter updates from your LinkedIn connections.

As more professional LinkedIn users create Twitter profiles, I believe this application will become more and more powerful for building influence and visibility with your network connections.

The primary benefits of the LinkedIn Tweets application are:

  • Follow your LinkedIn connections on Twitter
  • Post status updates simultaneously to both Twitter and LinkedIn
  • Monitor and interact with your Twitter streams from within LinkedIn
  • Create a LinkedIn-specific Twitter list

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How LinkedIn Apps Can Promote Your Business


social media how toIf I were going steady with any social networking site, I would have to call LinkedIn my main squeeze.

Ahhh yes, the lovely LinkedIn.

She warms me up with friendly introductions to powerful decision makers. She brings a smile to my face from the absurd amount of targeted traffic to my websites. And she goes WAY over the top with the number of direct sales referrals she gives me.

It’s a digital romance we have, and I’ll profess my love for her ’til the end of time. 😉

In all seriousness, I’m a big fan of LinkedIn because of the direct business I receive from it. And although I’ve written books about LinkedIn, given webinars and presentations on the topic and written articles like Top 5 Ways to Market Your Business With LinkedIn, I’ve never done a dedicated article about the advanced applications… until now.

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26 Tips to Enhance Your Experience on LinkedIn


social media how toWith more than 85 million users and “a new member being added every second,” LinkedIn is often regarded as the premier social networking site for business professionals. Companies also see LinkedIn as a valuable place to promote their products and services.

Let’s explore LinkedIn together and see if you can identify new ways to enhance your user experience by considering the topics discussed below. As I’ve done in the companion pieces to this post, 26 Twitter Tips and 26 Facebook Tips, I’ll introduce LinkedIn Tips from A-Z.

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