Do you want to learn about social selling tactics on LinkedIn?
Social selling is the use of social media to discover and connect with new leads and new clients.
In this article, you’ll discover a 6-step process to find new leads and attract new clients on LinkedIn.
What if you could store all of your contacts in one place?
Well now you can with LinkedIn Contacts.
In this article, you’ll discover how LinkedIn Contacts looks and take a tour through its features.
What is LinkedIn Contacts?
This new feature brings together all your address books, emails and calendars, and keeps them up to date in one place.
From these sources, LinkedIn will automatically pull in the details of your past conversations and meetings, and bring those details directly into your contact’s profile.
Contacts hasn’t been rolled out to everyone yet, so you may have to check back later or join the waitlist.
To see if you have this new feature, click on Contacts in the top navigation. If you’ve been given access to the new functionality, it will look like the screenshot below.
Are you looking for ways to expand your business with LinkedIn?
With a recent homepage redesign, profile and company page redesigns, new mobile apps and the introduction of notifications and endorsements, engagement on LinkedIn is growing.
Understanding a few simple strategies that can help you become a smarter and more effective marketer can really boost your results over time.
Here are 5 high-impact strategies to boost your marketing results on LinkedIn.
#1: Review and Reboot Your LinkedIn Profile… Frequently
Most recently, LinkedIn made some major changes both to personal profiles and company pages. For a comprehensive review of the most recent updates, visit this post to learn more about how to optimize your LinkedIn profile and company page.
In addition to making sure that you adjust to the changes in your profile layout and features, it’s a good idea to “reboot” your profile from time to time. I tend to reboot my profile every couple of months or so to keep it fresh, relevant and interesting.
Each time you update your profile, the update is shared to your network as long as you have this feature enabled in your settings.
Are you using LinkedIn to grow your business?
With 161 million business members, LinkedIn provides a lot of opportunities.
The real value of LinkedIn for businesses is to connect one-to-one with other business professionals.
Why LinkedIn for Networking?
The Start-Up of You, a recent book co-authored by LinkedIn founder Reid Hoffman, notes that companies don’t give you business – people do.
Many of your LinkedIn connections can introduce you not only to business influencers and partners, but also refer your company to new customers.
In the book, Mr. Hoffman also states a key point about business networking:
“It’s better to be the best connected than the most connected.”
In addition to teaching you new skills, that’s what this article will help you accomplish.
A personal LinkedIn profile is commonly viewed as an online resume or digital business card, and using it for that is a good start.
However, you can take that further – going beyond LinkedIn’s basic capabilities – to build a more powerful means of attracting and managing your connections and professional online presence to encourage more business opportunities.