It’s important to focus on the right kinds of activities that will yield the best results.
In this article, I’ll reveal five key strategies and activities you can focus on to build and grow your network.
#1: Update Your Status Frequently and Consistently
Only one-third of LinkedIn members visit the site every day, and another one-third of members visit the network several times a week, according to a survey conducted by Lab42. You can check out the complete infographic from Lab42 on LinkedIn Members.
Did you know you can do more for your company on LinkedIn?
Keep reading to learn more.
What’s new with LinkedIn for businesses?
Do you want to increase your opportunities to network with customers, clients, vendors, peers, potential job candidates and even your own employees? If you’re a business of any size, you need to have a well-developed “business” presence on LinkedIn.
That’s great news for B2B marketers, because LinkedIn is much more than just a bunch of résumés.
In addition, LinkedIn lets marketers target ads to users by important B2B demographics such as job title or industry or even focusing on members of particular LinkedIn groups.
But LinkedIn? The stodgier cousin of the group? Not so much.
Yet for PostcardMania, a fast-growing, Florida-based postcard marketing company, unlocking LinkedIn has been a bottom-line booster. It’s not just for job searchers anymore.
Every week, the company consistently counts at least two dozen fresh leads coming directly from LinkedIn – more than Facebook and Twitter deliver.
If you already have a profile created on LinkedIn, it’s a great time to revisit and refresh your presence!
Or if you’re just wondering how to get started, these 5 simple steps will help you make the most of your time and effort!
LinkedIn is the largest professional social network online today, with over 100 million professional users. The average household income of LinkedIn users is over $88,000 per year, which outpaces the average income for the readership of the Wall Street Journal, Forbes and Business Week!
It represents a powerful way to stay in touch with important people (when used properly).
Keep reading to learn how to keep in touch with prospects and customers with LinkedIn Mail.
Why Use LinkedIn Mail?
LinkedIn Mail is probably one of the most underutilized parts of the LinkedIn platform, but if used correctly, it is one that can be extremely beneficial in growing not only your business connection base, but also your business.
You may already have a great network, but how often do you really connect with those people, nurture your relationships with them or put yourself on their radar? By using LinkedIn Mail or message facilities well, you can do just that.
But LinkedIn Today is the new player in town for the professional community. Plus, it’s a great resource for putting your daily news in the context of your professional social network.
As LinkedIn describes it, LinkedIn Today allows you to discover what the world’s professionals are reading, sharing AND tweeting. Bottom line, it’s a professional social news source that you can utilize to grow your social influence.