How LinkedIn Apps Can Promote Your Business
If I were going steady with any social networking site, I would have to call LinkedIn my main squeeze.
Ahhh yes, the lovely LinkedIn.
She warms me up with friendly introductions to powerful decision makers. She brings a smile to my face from the absurd amount of targeted traffic to my websites. And she goes WAY over the top with the number of direct sales referrals she gives me.
It’s a digital romance we have, and I’ll profess my love for her ’til the end of time. ![]()
In all seriousness, I’m a big fan of LinkedIn because of the direct business I receive from it. And although I’ve written books about LinkedIn, given webinars and presentations on the topic and written articles like Top 5 Ways to Market Your Business With LinkedIn, I’ve never done a dedicated article about the advanced applications… until now. 
8 New LinkedIn Features Worth Exploration
Recently LinkedIn added lot’s of new functionality that impacts marketers and business owners. This article will tell you what you need to know.
But first, were you aware that LinkedIn has a company page (similar to Facebook). With 85 million business members, who wouldn’t want a business page there?
Normally the profile pages that you set up on LinkedIn are for your own personal use. It’s against LinkedIn’s terms and conditions to set up a personal profile page as a business. But LinkedIn has seen that by capturing and promoting more business information in this community, it could make way for a lot more engagement and knowledge-sharing. 
26 Tips to Enhance Your Experience on LinkedIn
With more than 85 million users and “a new member being added every second,” LinkedIn is often regarded as the premier social networking site for business professionals. Companies also see LinkedIn as a valuable place to promote their products and services.
Let’s explore LinkedIn together and see if you can identify new ways to enhance your user experience by considering the topics discussed below. As I’ve done in the companion pieces to this post, 26 Twitter Tips and 26 Facebook Tips, I’ll introduce LinkedIn Tips from A-Z.
How Connecting Your LinkedIn Contacts Builds Social Influence
Are you wondering how to leverage your presence on LinkedIn to build social influence?
Regularly updating your status, joining and participating in groups and answering questions is just the start.
There are also a number of ways to build deeper relationships with your connections on LinkedIn. I’m going to ask you to shift your thinking and consider the following:
4 LinkedIn Tips to Help You Stand Out
Very few people ignore you in real life, face-to-face networking situations. So why do they do it to you online? The simple answer is because they probably don’t even realize that they are!
Be honest. Do you follow up on every LinkedIn connection request you get? No, probably not. I’ll bet you click “accept” and that’s as far as you go.
When someone requests to connect with you and you simply click “accept” and make no effort to carry on the conversation, you’re both simply saying hello to each other and it stops dead there. The only thing you gain by doing this is a string of connections that don’t have any real value. You become a connection collector. 
Social Media Funnies: Bikers Get LinkedIn
Hal and Joe stopped for a friendly exchange at a red light…

Are you on LinkedIn? Do you feel like you’re not “part of the gang?” or that LinkedIn is not for you? Be sure to share your comments below…
Editor’s note: Be sure to check out more of Sean’s artwork here.





