social media how toAre you looking to get more business using LinkedIn?

Have you had a look at the new features LinkedIn has to offer?

LinkedIn recently released its new user interface to its entire membership.

In this article, I’ll show you how you can use LinkedIn for your business to make better connections, engage and create more business.

linkedin new look

LinkedIn's cleaner, streamlined look.

Let’s take a look at how LinkedIn’s new look and features can help you get more business!

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social media how toAre you wondering how the new LinkedIn design will impact your personal profile and business page?

While you might be waiting for the launch of the new LinkedIn profile design, there are still many other areas of LinkedIn you can improve upon today.

In this article, you’ll learn more about both new and existing LinkedIn features for your professional profile and company page that can help you get more results from your LinkedIn experience.

LinkedIn Professional Profiles

Want to make sure your LinkedIn profile is prepared for the new profile design (which you can preview by enlarging this image)? Here are some things you should make sure to include in it now.

The Basics

basic linkedin profile

The most important parts of your LinkedIn profile.

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Do you use LinkedIn for your business?

Are you wondering how LinkedIn can help your online marketing?

To learn more about the new capabilities of LinkedIn and what they mean for marketers, I interview Viveka von Rosen for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Viveka von Rosen, founder of Linked Into Business and author of the new book, LinkedIn Marketing: An Hour a Day.

Viveka shares insights into what’s new with LinkedIn and how marketers can cash in on all that LinkedIn is doing.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSSStitcher or Blackberry.

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social media how toDo you have a LinkedIn Company page?

Have you employed the newly designed look and features?

If you haven’t created a LinkedIn Company Page, now is the time to do so.

The new layout makes it easier for people to find, follow and engage with your Company Page.

Here are the new design updates and features that you can take advantage of on your Company Page.

#1: Banner Images

Bring your Page to life! Add a banner image to the top of your LinkedIn Company Page.

banner image

Social Media Examiner's LinkedIn Company Page banner.

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

LinkedIn Gives Thought Leaders a Publishing Platform: Thought leaders can now publish articles on LinkedIn and users can choose to follow content from their favorite authors. This new feature is currently limited to “150 of the most influential thought leaders on LinkedIn,” but will expand over the next few months. “Those interested in becoming an influencer on LinkedIn can submit their request here.”

linkedin thought leader publishing

LinkedIn provides thought leaders an opportunity to reach a wider audience.

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

LinkedIn Introduces a New Look for Company Pages: “Starting this week, a few companies are getting early access to the redesigned Company Pages, including PhilipsCitiHP and Dell.” LinkedIn aims to roll out the experience to all companies later this year.

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social media how toDoes your company sell to other businesses?

Are you looking for leads?

There’s likely more new business for you on LinkedIn than you’re currently tapping.

LinkedIn now boasts 161 million members, including executives from each of the Fortune 500.

No matter the job title of your best prospects, you can find them on LinkedIn.

Here are seven ways to find new customers with LinkedIn.

#1: Develop Connections and Meet Second-Degree Connections

The people you’ve connected to directly on LinkedIn are called first-degree connections. This is your immediate network.

You can increase your network by clicking on “Add Connections” and giving LinkedIn temporary access to your email or by pasting your emails in.

add connections

Automatically access your email contacts temporarily to invite them to connect with you on LinkedIn, or add emails manually.

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social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

LinkedIn Targeted Status Updates Available to All Company Pages: You can now select a target audience for updates shared on your LinkedIn Company Page.  You can specify your target audience by company size, industry, job function, seniority, geography and whether they are employees of your company or not.  Targeted Status Updates were launched to select LinkedIn customers and are now available to all Company Pages.

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social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Google+ Introduces a New Look and New Navigation: There’s a new Google+ interface. These design changes add more white space, make Google+ easier to use and pave the way for future updates.

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