10 Ways to Add Facebook Functionality to Your Website
Integrating Facebook into your website is an easy and free way to include a social dimension with the rest of your website business activity.
Facebook provides a selection of free plugins.
By the time you’re finished reading this article, you’ll understand your options for turning your website into a social hub and how to get started.
Why Facebook on Your Website?
Facebook has a grand vision: to connect the entire Internet, and every website on it, with a layer of social integration. The social network behemoth has been developing tools to assist in the spread of this vision since the introduction of the Open Graph in 2009.
Now, with over 10 social plugins available to the public (and free of charge!), website owners need to decide how best to utilize the available tools for their businesses. The first question you’re probably asking is: Do they even work?
Let’s look at some of the stats from SearchEngineLand: 
3 Social Plugins for Customizing Facebook iFrame Tabs
Now that Facebook is fully supporting custom iFrame tabs and phasing out FBML and the Static FBML support, many page admins are wondering how best to add functionality to their iFrame tabs.
For example, how do you add popular FBML tags that facilitated interaction on Facebook, such as Reveal/Fan-Gating, Multi-Friend Invite, Share button, Like button and Comments.
Facebook Social Plugins to the Rescue!
Fortunately, a subset of the XFBML tags (a.k.a. Social Plugins) intended for use on websites to integrate them into Facebook’s “social graph” also work great on iFrame tabs.
8 Ways to Use Social Share Buttons on Your Blog
Are you looking to maximize your social media exposure on your blog? Then be sure to watch this edition of Social Media Examiner TV with your host Mari Smith.
In this episode, Mari gives you some useful tips on how to increase your blog traffic with social media share buttons.
Social media share buttons are a great way to get your readers to share your content on their own social media profiles without leaving your website. Mari reviews the different social share buttons available today and gives her recommendations on how to use them on your blog or website.
Share your feedback, see the show notes and discover how you can be part of a future show below!
How to Add a Like Button to Your Facebook Tabs
Have you ever wondered how certain Facebook pages add Like buttons to their custom tabs? Look no further.
Many have asked me how sites like Threadless are able to add multiple Like buttons and comments to their Fan page, allowing visitors to buy, Like and comment on any t-shirt on their Shop tab.
Well, it turns out it’s actually quite easy, using the fb:comments FBML tag.
Using fb:comments, you can add a Like button and comment boxes in multiple places on your Facebook tabs and, optionally, each can be accompanied by a user comments section. This provides more avenues for fans to interact with, and share, your content.
3 Simple Ways to Rapidly Create Custom Facebook Landing Tabs
Unless you can get people to click your “Like” button, your Facebook strategy will be as limp and lifeless as Matt LeBlanc’s post-Friends career.
That’s because the vast majority of consumer Facebook interactions don’t occur on your fan page, but rather in the newsfeeds of your fans. In fact, research from Jeff Widman of Facebook fan page consultancy BrandGlue (and a presenter at Facebook Success Summit) estimates that 199 out of every 200 interactions (99.5%) come from the user’s wall (or newsfeeds). This means that almost nobody is coming back to your fan page after they visit it the first time.
Introducing Social Media Examiner TV
Welcome to the pilot episode of Social Media Examiner TV with our host Mari Smith!
In this episode, Mari reviews Flipboard—a hot new way to consume social media news from your Facebook and Twitter contacts—along with her thoughts on Facebook’s 500 million users and a look at how Foursquare could help your business.
Share your feedback, see the show notes and discover how you can be part of a future show below!
10 Ways to Grow Your Facebook Page Following
How can you quickly encourage people to become followers of your Facebook page?
This is the most common question I get from clients. The truth is it takes time to build a new fan base from scratch.
From the day you set up a Facebook page, it does require an ongoing commitment to brand, monitor, and network with people who find interest in your product. Besides quality service, it’s important to build close-knit relationships with visitors.
How do you get people to like your Facebook page? Here are 10 tips…
4 Facebook Marketing Myths And How to Overcome Them
Are you avoiding Facebook for marketing? Maybe you’re wondering, “Why should I care about Facebook?”
There’s a lot of misconceptions and frustrations floating around when it comes to Facebook.
In this article, I’ll help debunk some of the big Facebook myths that may be preventing you from an amazing opportunity.
Why Facebook Marketing?
First and foremost, Facebook, like other social media, is a phenomenal way to become more visible and successful by making a face for yourself online.
Facebook is now the largest social network on the planet with over 500 million active users, long ago surpassing former social networking giant MySpace—and it continues to grow at 1 million new users a week.
Considering those numbers, you have to ask yourself—do you think your target market might be there? And if you’re not there, what might you be missing?
