How State Farm Insurance Uses Social Media

social media expert interviewIn this video I interview Kelly Thul, Director, Enterprise Internet Solutions at State Farm Insurance.  Kelly shares insights into how State Farm has over a million views on YouTube, how they communicate using YouTube, Twitter, and Facebook.

You’ll learn how State Farm took advantage of a partnership to get started in social media and learn about the environment three years ago.  You’ll also find useful tips for your corporate social media strategy. So be sure to read the takeaways below and leave your comments below once you’ve listened to the video.


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