Launching Products: Lessons From Mistakes and Pushing Boundaries


Thinking of launching a product, service or even a company?

Want ideas of what to do and what not to do?

In this special episode, we’re going to talk about how to push the boundaries when you launch.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

We’re recording literally days prior to Social Media Marketing World 2015. I’m joined by Leslie Samuel, one of our senior managers who I’ve been working with since the fall.

We’re going to explore how to launch products and learn lessons from experience and a lot of mistakes.

You’ll get a behind-the-scenes look at what we do at Social Media Examiner to launch a product.

special podcast leslie samuel pushing boundaries

Listen as Leslie Samuel shares insights on how to push boundaries when you launch.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry. How to subscribe/review on iPhone.

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How to Launch: Social Techniques for Building a Successful Launch


Do you want to launch a product or service to your existing audience?

Are you wondering how to get people involved and excited?

To discover how to create a successful launch, this episode of the Social Media Marketing podcast goes deep on the subject.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode the tables are turned. Cliff Ravenscraft, popular podcast producer and host of Podcast Answer Man, interviews me!

You’ll learn the different ways you can get people involved in a successful launch and how to create a buzz around a new product or service.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher or Blackberry.

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