The Rules of Social Media Debunked

social media expert interviewIn this video I interview Jason Falls, co-author of No Bullshit Social Media: The All-Business No-Hype Guide and founder of Social Media Explorer.

Jason talks about the rules of social media and what to do to find the social media best practices you need for your business.  He also shares insights into how small businesses can manage everything on social media.

Be sure to check out the takeaways below after you watch the video.

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Businesses to Fully Embrace Social Media In 2012

social media reviewsThe vast majority of Americans are actively using social media. Has your business acted on this fact?

Are you looking for a way to keep pace with the quickly evolving field of social media marketing?

If so, Social Media Examiner has some exciting news…

But first, consider this story.

Imagine your business competing for your state’s “Best Brand” title against huge names such as Target, Dairy Queen and Wheaties.

Now imagine simply leveraging the power of social media and taking the grand prize! Wouldn’t that just blow your mind?

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Attacking the Myths of Social Media: An Interview With Jason Falls

social media book reviewsI recently met with Jason Falls, the founder of Social Media Explorer and co-author of the hot new book, No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing (Jason co-authored this great new book with Erik Deckers).

Jason also has a past with Social Media Examiner. He was one of our founding contributors.

Mike: Some might think the title of your book is a little edgy for the business world. Share how you came up with it and what you are setting out to accomplish with this new book.

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How Mobile Is Changing Social Media

social media expert interviewIn this video I interview Jason Falls, founder of the popular blog Social Media Explorer.

Jason talks about how the smartphone revolution is changing social media and the businesses most likely to benefit from these trends. He also shares some of the biggest mistakes businesses continue to make today.

Be sure to check out the takeaways below after you watch the video.

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22 Hot New Social Media Tools Worth Exploring

social media toolsAre you looking for the hottest new social media tools and services? We asked our team of Social Media Examiner writers to share their best new social media discoveries.

What follows is an amazing list of social media tools you’ve likely never heard of—covering a wide range of categories:

  • Tools for pictures, video, audio and screen capture
  • Tools to measure and track results
  • Tools to manage content
  • Blogging tools
  • Twitter tools
  • Other social media tools

Try them out. And be sure to report back here with your thoughts.

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Top 10 Social Media Blogs: The 2011 Winners!

Social media is a big subject. If you’re looking for some reliable places to go for the best tips and social media tactics, look no further!

Our second-annual contest generated more than 300 nominations. Our panel of social media experts carefully reviewed the nominees and finalists, analyzing the quality of their content, the frequency of posts and reader involvement (among other things).

The following are the winners of Social Media Examiner’s Top 10 Social Media Blogs for 2011.

If you’re looking to master all that social media has to offer, these rich blogs need to be at the top of your reading list.

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30 Social Media Predictions From 30 Social Media Pros

social media viewpointsHow will social media impact marketers and businesses in 2011? We sought expert opinions from a wide range of pros you’re likely familiar with.

Since we started Social Media Examiner in October 2009, we’ve published more than 280 articles. These original posts were written by dozens of social media professionals.

We decided to tap their knowledge and expertise to see what’s likely coming next year. Here are their predictions for where social media is headed in the next 12 months.

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Help Name the Social Media Examiner Mascot

Our little dude is one step closer to getting a real name! And literally more than 500 names were suggested.

We poured through the entire list and came up with five that we really like.  Now we need your help picking the final name.  Keep reading to see the finalists and how you can vote.

But first, I’d like to give a public tip of the hat to the core team that helped Social Media Examiner become the site it is today.

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What You Need to Know About Outsourcing Social Media

social media how toLet’s face it—we’re all looking for shortcuts to help manage our businesses and social media interactions more efficiently and effectively.  One of the best ways to make your social media activities run more smoothly is outsourcing—having someone manage certain tasks for you.

But when it comes right down to it, there are certain things that shouldn’t be outsourced, and there are really good reasons why “you” need to be a part of your social media strategy.

In fact, if you’re thinking of hiring someone to manage your social media accounts and handle your online networking, you may want to think again, because you might end up with exactly the opposite of what you’re after.

This article will look at social media tasks and what should and shouldn’t be outsourced, to see maximum results for your small business.

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