The Art of Social Media Conversations (an Interview with Jason Falls)
In this video I interview Jason Falls, founder of Social Media Explorer. Jason is an expert in helping large corporations build social media strategies.
In this interview, Jason shares the biggest mistake businesses make when using social media. He also shows the similarities between social media and public relations, how to engage customers and his excellent insights into the future of social media.
After you watch the video, be sure to read the takeaways listed below and let us know what resonated with you most.
Top 10 Social Media Blogs – The 2010 Winners
Social media is the talk of the planet. But where do you go to learn the best tips and tactics? Look no further…
Tons of nominations came in. Our panel of social media experts carefully reviewed the nominees and finalists. What follows are the winners of Social Media Examiner’s Top 10 Social Media Blogs for 2010.
If you’re looking to reap the rewards of social media, these rich blogs need to be at the top of your reading list.
7 Ways Posterous Improves Your Social Media Presence
Posterous is a social media platform where it’s very easy to post just about anything—photos, videos and words. You can set up your account and publish content simply by sending an email. Yes it’s that simple!
Posterous is known as the most “social” networking place of social media. It’s also the ideal solution for sharing content that’s too long for a tweet and too short for a blog post.
There are many different reasons and motivations to create a free Posterous account. Let’s have a look at the 7 most common reasons for businesses to use Posterous.
The 5 Essential Pillars of a Social Media Campaign
The biggest mistake marketing and brand managers make when approaching social media is not thinking of the social web in the same strategic light as everything else they produce.
Social media is no more a one-off playground for brands than television advertising, direct mail campaigns or customer relationship management programs. It’s serious business and should be treated as such.
The following question then becomes relevant: “How do we think about social media strategically?” The good news is that it’s not that difficult, provided your planning team has an understanding of two things and a healthy grounding in another.
The two essential knowledge bases you’ll need are an understanding of the social media tools available (from blogs and social networks to wikis and beyond) and the philosophical foundations to be successful in social media (think share, not sell). The healthy grounding should be in the 5 essential pillars of a social media campaign.
Chat Live With Social Media Gurus Via Video
On Monday October 12th, 2009, Social Media Examiner is sponsoring four hours of live video chats with leading social media superstars Mari Smith, Jason Falls, Chris Garrett and Denise Wakeman.
Here’s how to participate: Simply click here to enter the live video broadcast room (login with your Twitter ID or as a guest).
Here’s the line up:
- 7am Pacific (10am Eastern): Join Chris Garrett (co-author of ProBlogger) and Michael Stelzner
- 9am Pacific (Noon Eastern): Denise Wakeman (The Blog Squad) and Michael Stelzner
- 11am Pacific (2pm Eastern): Mari Smith (Facebook for business guru) and Michael Stelzner
- 1pm Pacific (4pm Eastern): Jason Falls (Social media strategist) and Michael Stelzner
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