Attacking the Myths of Social Media: An Interview With Jason Falls
I recently met with Jason Falls, the founder of Social Media Explorer and co-author of the hot new book, No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing (Jason co-authored this great new book with Erik Deckers).
Jason also has a past with Social Media Examiner. He was one of our founding contributors.
Mike: Some might think the title of your book is a little edgy for the business world. Share how you came up with it and what you are setting out to accomplish with this new book. 
How Mobile Is Changing Social Media
In this video I interview Jason Falls, founder of the popular blog Social Media Explorer.
Jason talks about how the smartphone revolution is changing social media and the businesses most likely to benefit from these trends. He also shares some of the biggest mistakes businesses continue to make today.
Be sure to check out the takeaways below after you watch the video.
22 Hot New Social Media Tools Worth Exploring
Are you looking for the hottest new social media tools and services? We asked our team of Social Media Examiner writers to share their best new social media discoveries.
What follows is an amazing list of social media tools you’ve likely never heard of—covering a wide range of categories:
- Tools for pictures, video, audio and screen capture
- Tools to measure and track results
- Tools to manage content
- Blogging tools
- Twitter tools
- Other social media tools
Try them out. And be sure to report back here with your thoughts.
Top 10 Social Media Blogs: The 2011 Winners!
Social media is a big subject. If you’re looking for some reliable places to go for the best tips and social media tactics, look no further!
Our second-annual contest generated more than 300 nominations. Our panel of social media experts carefully reviewed the nominees and finalists, analyzing the quality of their content, the frequency of posts and reader involvement (among other things).
The following are the winners of Social Media Examiner’s Top 10 Social Media Blogs for 2011.
If you’re looking to master all that social media has to offer, these rich blogs need to be at the top of your reading list.
30 Social Media Predictions From 30 Social Media Pros
How will social media impact marketers and businesses in 2011? We sought expert opinions from a wide range of pros you’re likely familiar with.
Since we started Social Media Examiner in October 2009, we’ve published more than 280 articles. These original posts were written by dozens of social media professionals.
We decided to tap their knowledge and expertise to see what’s likely coming next year. Here are their predictions for where social media is headed in the next 12 months.
Help Name the Social Media Examiner Mascot
Our little dude is one step closer to getting a real name! And literally more than 500 names were suggested.
We poured through the entire list and came up with five that we really like. Now we need your help picking the final name. Keep reading to see the finalists and how you can vote.
But first, I’d like to give a public tip of the hat to the core team that helped Social Media Examiner become the site it is today.
What You Need to Know About Outsourcing Social Media
Let’s face it—we’re all looking for shortcuts to help manage our businesses and social media interactions more efficiently and effectively. One of the best ways to make your social media activities run more smoothly is outsourcing—having someone manage certain tasks for you.
But when it comes right down to it, there are certain things that shouldn’t be outsourced, and there are really good reasons why “you” need to be a part of your social media strategy.
In fact, if you’re thinking of hiring someone to manage your social media accounts and handle your online networking, you may want to think again, because you might end up with exactly the opposite of what you’re after.
This article will look at social media tasks and what should and shouldn’t be outsourced, to see maximum results for your small business.
12 Social Media Secrets From World’s Top Superstars
It’s no secret that social media marketing is the most powerful business-building tool on the planet. Now any business can directly reach customers, anytime and anyplace.
To take your social media marketing to the max, here are hot social media tips direct from 12 of the top industry masters. You’re going to want to model their priceless advice:
#1: Engage Your Facebook Fans With Questions
The Social Media Examiner Story: Proof Social Media Works
Back in October of 2009 we launched SocialMediaExaminer.com. The response was immediate and it was big (I’ll share some of the back story in the video below).
We relied 100% on social media tactics to drive traffic to this site.
In less than 5 months, Social Media Examiner was declared the #1 small business blog in the world by Technorati, added more than 13,000 email subscribers, brought nearly 100,000 people a month to the site and is ranked as one of the top 4200 websites in all of America by Alexa.
We didn’t advertise, didn’t rely on the press and almost none of our traffic is coming from search engines. Nearly overnight, this site has become a top destination for businesses.
The Art of Social Media Conversations (an Interview with Jason Falls)
In this video I interview Jason Falls, founder of Social Media Explorer. Jason is an expert in helping large corporations build social media strategies.
In this interview, Jason shares the biggest mistake businesses make when using social media. He also shows the similarities between social media and public relations, how to engage customers and his excellent insights into the future of social media.
After you watch the video, be sure to read the takeaways listed below and let us know what resonated with you most.
