How to Increase Your Instagram Visibility: 5 Tips

social media how to Do you want more people to notice you on Instagram?

Have you looked at how other brands are increasing their Instagram visibility?

With the right pictures and tactics, you can create a stronger Instagram presence.

In this article you’ll discover five ways you can build visibility on Instagram.

instagram app

Get people to notice you on Instagram.

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How to Get Your Business Started on Instagram: 5 Tips

social media how toAre you looking for ways to get your business started on Instagram?

Do you have an Instagram account, but are unsure how to use it?

Instagram is a wonderful platform to use to provide your audience with unique visual content, while encouraging community engagement.

In this article I’ll show you five tips on how to use Instagram for your business.

Why Use Instagram?

As the popularity of photo sharing apps continues to rise, more and more businesses and marketers are using Instagram.

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4 Ways to Network with Instagram Direct

social media how to

Do you know how to connect with others on Instagram?

Are you using Instagram as a networking tool?

Instagram Direct can reinforce your relationship with current followers, while giving you opportunities to meet new fans and influencers.

In this article, you’ll find out how Instagram Direct can help you build a larger network.

What is Instagram Direct?

Similar to Snapchat, Instagram Direct allows users to send pictures and video to others privately–like a direct message on Twitter or a private message on Facebook.

Only you and the person or group you send the message to can see the content.

instagram direct feature

Instagram’s new Direct feature lets you share pictures and video privately.

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5 Instagram Tools to Better Manage Your Marketing

social media toolsIs your business using Instagram?

Do you need better tools?

Many marketers haven’t adopted Instagram because it doesn’t offer the right tools to help them use it effectively.

Here are five Instagram tools to help you become more efficient with Instagram.

Why Instagram?

Instagram is a rapidly growing photo and video sharing platform with more than 150 million users and 16 billion photos shared. Over 55 million photos are shared on Instagram to a very engaged community every single day.

Google Trends show you the volume of searches for “Instagram.” As you can see, over the last year it has grown significantly and is set to grow further in 2014.

google trends instagram search report

Google Trends show a rapid growth in the search for “Instagram,” which is a good sign for the application’s popularity.

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8 Ways You Can Create a Winning Instagram Profile

social media how toDo you want to attract more attention from fans and followers?

Have you considered Instagram as a key marketing tool?

If you’re not on Instagram or haven’t applied your resources there, it’s time to start.

Instagram has 75 million daily users and multiple opportunities to reach your target audience.

In this article, you’ll discover eight ways you can use Instagram to increase your reach, engagement and sales.

nike instagram profile

Tap into Instagram’s highly engaged audience to promote your products and services.

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How to Get Customers to Post Instagram Pictures

social media how toDo you want to use Instagram to add value to your brand?

Are you looking for innovative ways to get your customers (and employees) to post Instagram pictures?

Then keep reading because I’m going to show you four ways to bring your “A game” to Instagram and wow your fans.

Why Customer Instagram Pictures?

Instagram was the fastest-rising social media channel for brands in 2013.

You probably already know it’s an effective platform for branding and marketing your products and growing your community.

But what you may not know is that Instagram is a powerful tool to collect customer-created content you can reuse to your advantage.

#1: Enhance Your Online (and Offline) Store With Customer Photos

Visuals greatly impact the behavior of shoppers. Most brands just snap a photo of the product and share it across all social channels, which may work sometimes. But you can take it a step further by crowdsourcing photos on Instagram.

When customers see photos of other “regular” people using a product, they’re more likely to buy. Why? This kind of social proof is a powerful motivator. Visitors gain trust by seeing others use the products they are about to buy.

Let’s take the clothing industry, for example. The biggest mistake clothing brands make on Instagram is showing bland product photos—clothing worn by hired models, usually with a white background.

nastygal instagram content

Nasty Gal’s The Click gallery powered by olapic features selfies of fans wearing the brand’s clothes.

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20 Instagram Apps to Enhance Your Photos and Videos

social media toolsDoes your business use Instagram?

Are you looking for apps to help you create unique images and video for your Instagram feed?

In this article, you’ll find 20 apps that make it easy to create and edit outstanding images and videos for Instagram.

Why Instagram Apps?

Instagram recently passed 150 million active users.

To create lasting engagement with those users, you need to share beautiful and targeted content that resonates with your audience.

If you’re not a professional photographer, this can present some difficulties. That’s where image and video apps come in.



Finding the Apps

Most of these apps are available for both iOS and Android. When they aren’t, a link to a similar Android app is listed as a substitute.

#1: Photo Editor by Aviary

Have you ever felt limited by Instagram’s settings? If so, download Photo Editor by Aviary for a complete range of effects and color correctors. Its smart “one-tap auto enhance” will help you render a gorgeous photo.

aviary app

Aviary Photo Editor provides a number of useful tools to edit your photos.

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26 Tips for Using Instagram for Business

social media how toAre you wondering how to use images and short video to enhance your customers’ experience?

Have you considered creating a brand profile on Instagram to make your brand visible to a new market?

Getting started on Instagram is fairly straightforward.

Simply sign up for an account (e.g., use the same name as your Twitter handle), add a profile photo (e.g., brand logo) and a link to your website, connect your account to Facebook and let your followers know they can follow you there.

It’s what to do next that presents a difficulty for many brands.

What follows are 26 tips and brand examples, an A-Z guide, for capitalizing on a business presence on Instagram.

#1: Acquaint Yourself With How to Use Instagram for Business

Businesses have been flocking to Instagram in droves. In response, Instagram started the Instagram for Business blog, which offers tips, brand spotlights, API examples and news from Instagram HQ.

instagram blog

Instagram's blog will help keep you in the know.

Check it out and add it to your reader to keep up to date on some of the coolest ways to use the Instagram platform for business.

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Instagram Marketing: How to Get Started With Instagram

Do you use Instagram for your business?

Are you wondering how Instagram can help with your marketing?

To learn how to get started with Instagram marketing, I interview Sue B. Zimmerman for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Sue B. Zimmerman, who is known as the Instagram Gal. Sue helps businesses use Instagram to find their ideal customers. She’s used Instagram herself to increase traffic to her Cape Cod retail boutique by 40% in only 12 months.

Sue shares the strategy behind her Instagram success.

You’ll learn how to take advantage of using photos and short videos and how to make the most of hashtags.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher or Blackberry.

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