Do you want to add video to your social media marketing?
Are you looking for tools to simplify your video production?
Today’s tools make it easy to record and edit videos for social media marketing and ad campaigns.
In this article I’ll share 14 tools marketers can use to create screencasts, montages and slideshows.
Why Video for Ads?
Facebook gives priority to native videos (as opposed to video links to external sources) to encourage this type of content. Videos that are directly uploaded to Facebook perform better and provide a better experience. They receive 30% more video views than videos posted from other websites, and have images up to 11 times larger in the news feed.
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.
What’s New This Week
Pinterest Rolls Out Buyable Pins on Android and Introduces the Pinterest Shop: Pinterest announced it will start rolling out buyable pins “to U.S. Pinners on Android!” Pinterest will also begin “rolling out the Pinterest Shop,” where users can “shop the best of Pinterest.”2 Comments
Have you considered posting infographics?
Introducing infographics into your Instagram marketing campaigns will attract more viewers and set you apart from other companies.
In this article you’ll find five ways to create infographics for Instagram.28 Comments
Are you interested in the latest tips and tools for Instagram?
Instagram is a fast-growing platform and businesses are eager to establish a presence and encourage engagement on the network.
We asked social media experts to share their hottest Instagram tips.
Here’s what they had to say.28 Comments
Are you looking for ways to increase engagement and shares?
In this article you’ll find seven ways to use video to boost your social media efforts.
#1: Greet Facebook Fans With a Featured Video
Facebook allows you to select a featured video that will appear in your page’s About section.24 Comments
Do you want to create videos without having costly equipment?
If you have a smartphone, you already have all of the tools you need to create fun and engaging social videos.
In this article you’ll find out how to shoot and edit videos to share on social media with your smartphone.25 Comments
Are you advertising on social media?
Do you want more attention for your social media ads?
The way you design your ad impacts how much attention it gets with social media.
In this article you’ll discover what the brain pays attention to and tactics for holding that attention.
How Attraction Works
Each second, your senses are bombarded by over two billion bits of data. The only thing that keeps your brain from being overwhelmed is the reticular activating system [RAS]. This system works like a filter, deciding what data should be passed on to your brain for processing and what should be ignored.
In other words, it decides what you pay attention to.24 Comments