social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Rolls Out Interactive Live Broadcast Map: Facebook introduced an “interactive map that shows you [public Facebook Live] streams that you can tune into in real-time” from all over the world and “who’s watching the video you’ve selected.” The Next Web reports that this new feature “has been around for the past month, but it’s now easier to find on Facebook’s desktop site.” The interactive map is rolling out slowly throughout the world, but there’s been no word on when it will be available globally.

facebook live interactive map

Facebook rolled out an interactive map that shows you public Facebook Live streams from around the world that you can tune into in real time.

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Amazon Targets YouTube With Video Upload Service: Amazon debuted a new video upload service that allows users to “post videos to its website and earn money from advertising, royalties and other sources, putting the company in more direct competition with Google’s YouTube.” Bloomberg reports that content creators can upload original or licensed videos to Amazon’s Video Direct service and have many options on how the content is distributed and monetized. Amazon’s only requirements are that “the videos be high definition and have closed-captioning for the hearing impaired.”

amazon video direct service

Amazon Video Direct is “a self-service program that enables video creators to reach Amazon customers, including tens of millions of Prime members on hundreds of devices.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Periscope Beta Testing Full Archives of Live Video: Periscope is testing a new feature that will make it “easier to save your streams indefinitely.”

Twitter Introduces New Connect Tab on Mobile: Twitter rolled out a new Connect tab on mobile where users can find “a detailed list of people and accounts [Twitter thinks] you’ll enjoy following, all easily accessible in one place.” The Connect tab is available now to “everyone on Twitter for iOS and Android.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Snapchat Now Serves 10 Billion Daily Video Views: “Now users are watching 10 billion videos a day on the application, up from 8 billion in February.”

YouTube Introduces 6-Second Bumper Ads That Can’t Be Skipped: YouTube launched Bumper ads, “a new six-second video format… [that is] ideal for driving incremental reach and frequency, especially on mobile, where ‘snackable videos’ perform well.” Here’s an example of a bumper ad from an early tester, Atlantic Records:

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Introduces New Features for Purchasing and Planning Mobile Video Ads: Facebook introduced “new features to make it easy for advertisers to plan and purchase ads on Facebook in ways that align to how they have traditionally bought television ads.” These new features are also available for Instagram video ads.

facebook ad purchasing and planning

“Advertisers are now able to use U.S. Nielsen designated market areas (DMAs) through TRP Buying for Facebook and Instagram ads.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Opens API to Desktop Apps, Drones and Cameras: The Facebook Live API allows “developers and publishers to join forces to build immersive and interactive live video experiences on Facebook.” See an example of a Live show broadcast, here.

facebook live broadcast from daily burn

“When you combine the Live API with Facebook’s Graph API, you gain access to your live video’s comments, reactions, and mentions.”

Facebook Challenges Freebooting with Rights Manager: Facebook launched Rights Manager, “a set of admin and workflow tools that help publishers and creators manage and protect their video content on Facebook at scale.”

facebook right manager tool

Facebook Rights Manager gives “video publishers the confidence that their content is protected across Facebook” and provides “increased flexibility and greater control over the use of their video.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Snapchat Updates Chat Feature and Adds Auto-Advance Stories: With Snapchat’s new Chat 2.0, “you can start by sending a few chats, and when your friend shows up, start talking or video chatting instantly with one tap.” Snapchat is also introducing Auto-Advance Stories. “When you finish a Story, the next one begins automatically – simply swipe to skip ahead, or pull down to exit!”

snapchat chat feature

Snapchat’s goal is to “emulate the best parts of face-to-face conversation” through its updated chat feature.

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Adds New Daily Video Breakdowns: Facebook added “new daily breakdowns for video metrics,” which “gives Page owners a better understanding of when their audiences are watching their videos” and provides “a more detailed picture of performance that [Facebook hopes] will help publishers inform their video strategies.”

facebook daily video metrics

Facebook page owners can access day-by-day breakdowns for Minutes Viewed, Views, and 10-second Views.

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Instagram Introduces Feed Algorithm to Show Best Posts First: The new Instagram algorithm shifts the order of photos and videos in your feed “based on the likelihood you’ll be interested in the content, your relationship with the person posting, and the timeliness of the post.”

Splash Launches Social Sharing Platform for VR: Splash is a new a “Snapchat-like platform for casual sharing in virtual reality” that “allows you to quickly share 360-degree videos of your surroundings that can be viewed on both smartphones and VR headsets like Google Cardboard.” Splash is currently available on iOS only.

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“Create and share videos in 360 with friends using only your phone!”

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