How to Use Instagram to Promote Your Products

social media how toAre you using social media to reach new customers?

Have you tried using Instagram?

Instagram boasts 15 times more engagement than Facebook, Twitter or Google+. What was once a simple photo sharing app is now a key sales channel.

In this article you’ll discover how to use Instagram to gain brand recognition and reach new customers. 

promote products on instagram

Find out how to use Instagram to promote your products.

Establish a Large Community Base

Thirteen percent of Internet users have Instagram accounts and more than half of the world’s top 100 brands are on Instagram. Your customers (and potential customers) are probably there as well.

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How to Use Visual Content for Real-Time Engagement

social media how to Is visual content part of your social media strategy?

Is your content flexible enough to engage fans in real time?

Your audience is never more primed to share content than when they’re “in the moment” at an event, on location or while experiencing your brand.

In this article I’ll show you four ways you can use visual content to motivate real-time interaction.

Why Real-Time Interaction

If you want fans to take an action (e.g., share an image, post a picture or enter a contest), you need to tap into the moments when they’re most likely to do it. And those moments are usually during an event, not after.

real-time visual content engagement

Find out how to use visual content for real-time engagement.

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How to Make Your Company Stand Out on Instagram

social media how toDo you want to attract more followers on Instagram?

Are you using Instagram to its full potential?

Instagram engagement is 58 times higher per follower than Facebook. Don’t underestimate its marketing potential.

In this article I’ll show you how to make your brand stand out on Instagram to gain more followers and bring better exposure to your business.

shutterstock instagram image 19773290

Instagram is an important part of your social media marketing efforts. Image: Shutterstock.

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Marketing Instagram Style: What Marketers Need to Know

Do you use Instagram for marketing?

Are you wondering how you can grow an Instagram following that will build your business?

To learn how Instagram can help you engage your audience, I interview Jenn Herman for this episode of the Social Media Marketing podcast.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode, I interview Jenn Herman, who blogs at Jenn’s Trends and is one of our top 10 social media blog winners for 2014. Her blog focuses on social media management. She’s author of the ebook, The Ultimate Beginner’s Guide to Instagram.

Jenn shares why marketers should consider Instagram for their business.

You’ll discover the types of images that will engage your audience, how to drive traffic to your website and examples of marketers who are successful on the platform.

Share your feedback, read the show notes and get the links mentioned in this episode below!

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

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4 Ways to Network with Instagram Direct

social media how to

Do you know how to connect with others on Instagram?

Are you using Instagram as a networking tool?

Instagram Direct can reinforce your relationship with current followers, while giving you opportunities to meet new fans and influencers.

In this article, you’ll find out how Instagram Direct can help you build a larger network.

What is Instagram Direct?

Similar to Snapchat, Instagram Direct allows users to send pictures and video to others privately–like a direct message on Twitter or a private message on Facebook.

Only you and the person or group you send the message to can see the content.

instagram direct feature

Instagram’s new Direct feature lets you share pictures and video privately.

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