Are you using Instagram to its full potential?
Instagram engagement is 58 times higher per follower than Facebook. Don’t underestimate its marketing potential.
In this article I’ll show you how to make your brand stand out on Instagram to gain more followers and bring better exposure to your business.
Have you checked out Instagram since they released user profiles on the web?
Previously, the Instagram website only let users edit their account information (and also hosted the company’s blog).
But all that changed with the recent introduction of web profiles.
Here’s what marketers need to know.
Why Instagram Web Profiles Matter
These new profiles act as an extension of the Instagram mobile app, with users now being able to comment, follow, like and view other photos on the web.
Brands, marketers and users alike can use these web profiles to encourage engagement and interaction outside of the mobile app.
Welcome to our weekly edition of what’s hot in social media news.
To help you stay up to date with social media, here are some of the news items that caught our attention.