How to Build Powerful In-Person Networks From Your Social Contacts

social media how toWould you like to make lasting contacts from your social media friends and fans?

According to a Harvard Business Review blog post entitled, “Three New Networks for the Digital Age,” just having an online network isn’t enough.

In this post, I’ll explore steps you can take to turn those online contacts to offline business relationships. I’ll use the thought of heading to a large event or conference as the stake in the ground so you have a “when and where” for connecting with some of your online contacts.

Here are 8 things you can do to turn social media contacts into offline business relationships.

#1: Get Clear on Your Goals

Start out by using a tool like Evernote to capture some of your thoughts.

evernote

Evernote allows you to create your plans in a linear fashion.

Capture what you’re currently working on, your current goals, the people you think can help you move your goals forward and what you’re currently looking to learn. (You may or may not actually have a name for your direction, but a title will do—think of creating a networking persona.)

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How to Use Tweetups as a Marketing Strategy

Social media goes beyond Facebook or Twitter.  It’s about connecting with people and developing relationships.  And sometimes those connections can be literally face-to-face!

Social media allows us to make connections faster and over greater distances, but there is power in social media to bring us closer to our neighbors, too.  One of the ways to do that is with a Tweetup.

What Is a Tweetup?

There are some things that just can’t be done with a 140-character limit.

A Tweetup is an in-person meeting of Twitter users. It has also become a colloquialism for any in-person networking event organized using social media.

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