How to Incorporate the iPad Into Your Social Strategy

social media viewpointsNobody can pump up a new product launch quite like Apple. Take a semi-rabid fan base, a celebrity CEO and products that just sparkle, and you have all the makings of something big.

In its first month alone, the iPad had already racked up a million units sold. There’s so much online chatter about it, as of this writing a Google search on the name alone generates 107 million search results. The hype and the sales are soaring.

But what does this mean for social media and the way people use the Internet? Are there just a million new Apple toy owners out there or is this the beginning of a broader, more meaningful shift?



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