How ‘Help a Reporter Out’ Grew to a Mega Network
I recently sat down with Peter Shankman, founder of the network Help a Reporter Out, also known as HARO.
In this interview, Peter reveals why he started HARO, why it works and offers tips for starting your own social network. He also talks about how he built his community using social media.
HARO’s tagline is “Everyone Is an Expert at Something” and the site’s mission is to connect experts with journalists who are under a deadline. More than 100,000 experts are registered at the HARO site and more than 1,200 media queries are sent weekly to his global audience.
5 Tips for Finding Time for Social Media
One of the major objections I hear about social media is about time.
Do any of these sound familiar? “Who has time?” “You expect me to do all this on top of my normal duties?” “How do you fit everything in?” … and so on.
I am not going to lie to you. Social media does take time. In fact, time is going to be one of your major hidden costs of doing business on the Internet. And for some of us, that time could be wasted if we are not careful.
You need to watch where your time goes to ensure you’re spending it efficiently and with the desired impact. Here are five tips to help you.
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