How to Use YouTube Live Streaming to Boost Your Exposure
Did you know you can broadcast LIVE on YouTube in a few simple steps, right from your webcam?
This is great news for businesses. Imagine what this could do for you or your brand!
YouTube is a social media heavyweight, so you should give live broadcasting on this popular platform careful consideration for your social media marketing plan.
Keep reading to find out why you should consider live streaming on YouTube.
The Google+ Back Door to Live YouTube Broadcasting
Regular readers of Social Media Examiner will remember Mike Delgado’s excellent article “Google+ Hangouts On Air: What Marketers Need to Know.” In it, Mike walked through all of the steps needed to do a Google+ Hangout On Air.
Here we’re going to look deeper into the power and position that your business can achieve by using these same features to publish on YouTube.
The popular web series GeekBeat.TV (part of the Revision3 Network) does a live show almost every Friday afternoon that broadcasts on YouTube. Here’s a direct link to a playlist of the archives of many past episodes.
At the time this was written, their YouTube channel boasted more than 2.7 MILLION VIEWS—and YouTube isn’t even their primary channel of distribution. 
Google+ Hangouts On Air: What Marketers Need to Know
What if your business could do live video broadcasts to unlimited viewers–instantly and for free?
Want to share your screen and slides, no problem. Need it to be super easy?
This is all possible with using the free Google+ Hangouts On Air!
You’ve probably already heard about Google+ Hangouts, which allow you to video chat with up to 9 different people at once.
And you may have heard of Google+ Hangouts On Air, which lets you broadcast to an unlimited audience. But this cool feature was previously only available to a select number of bigger businesses.
Watch this quick video to see it in action…
Well, Google+ recently announced the rollout of Hangouts On Air to everyone worldwide. This is great news for marketers looking for a free and easy solution to reach people via videos.
So let’s talk about everything you need to know about using Google+ Hangouts On Air for your business.
First, a brief introduction…
Google+ Hangouts On Air
Hangouts On Air allow you to publicly broadcast your Hangouts on YouTube and your Google+ stream for anyone to watch.
Yep, it’s like having access to your own live video show on the web—viewable to anyone in the world.
Google+ Hangouts On Air for Everyone: This Week in Social Media
Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.
What’s New This Week?
Google+ Hangouts On Air Now Available Worldwide: Google+ Hangouts On Air was launched last September to a limited number of broadcasters and is now rolling out to the rest of the world. This means “you can now go live in front of a global audience.” Here’s a reminder of what you can do:
How to Use Google+ Hangouts for Your Business
Are you using the Google+ video hangout feature?
Are you looking for some creative ideas to use hangouts?
Keep reading to discover how your business can connect in a personal way with your customers using this face-to-face video conferencing tool.
Hangout Features
Google+ has been updating the regular Hangout features. There used to be two distinct types of hangouts—regular and with extras—but recently some of those extra features have been added to the regular type.
Major Facebook Upgrade: This Week in Social Media
Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.
This was a VERY big week for social media news. Be sure to see all the new updates from Facebook, Google+, Twitter, Foursquare and more below.
What’s New This Week?
Facebook Surpasses 800 Million Active Users: Plus, 350 million people use Facebook via a mobile device.
Major Facebook Features Roll Out
New Facebook Timeline Revolutionizes Your Facebook Experience: Facebook changes its current layout to give you a Timeline where it’s easy to share the story of your life. This new feature will roll out over the next few weeks (signup here for Timeline). Check out the video below.
