Do they auto-populate with information that makes your brand look good on social networks?
To maximize the benefits of social sharing on your website, you need to make sure your social share buttons contain customized messaging that’s easy for your readers to use and benefits your brand.
In this article, I’ll focus on how to optimize the top social share buttons for your website.
What’s an Optimized Share Button?
An optimized share button automatically generates a sharable message with custom information for your brand.
Here’s an example of a social share button tweet that’s not optimized with custom information.