5 Ways to Use Google+ to Improve Your Search Engine Optimization
Do you want to improve your search engine optimization?
Embracing Google+ should be on your short list of activities.
Experts continue to debate whether Google+ has the power to last beyond Google’s previous attempts at entering the social networking realm.
But one thing is clear: Google+ is making its presence known in Google search results now.
Here are some ways you can ensure that your Google+ usage will help with your search rankings. 
4 Steps to Driving Faster Sales With Social Media Content
One of the key benefits of social media (that’s rarely discussed) is its ability to resolve doubt and confusion among fence-sitters.
Yes, your prospective customers are likely confused and possibly uncertain.
During my 15 years of website strategy and usability work (before I went all “social media” on you), I tried very hard to live by the two-click rule—answering the most common questions customers have about your business on your site within two clicks. 










