12 Google+ Marketing Tips From the Pros

social media toolsAre you struggling to figure out how to market your business with Google+? Looking for some tips and ideas? You’ve come to the right place.

We asked 12 experienced social media professionals to share their best tips on Google+ for business with you.

Here are 12 ways you can use Google+ to promote and market your business.

#1: Personalize your page URL

Ben Pickering

Ben Pickering @bpicks

Carly Simon’s 70’s hit “You’re So Vain” gave vanity a bad name. But using a so-called “vanity URL” can be a smart move when it comes to your online presence.

While Facebook allows page owners to create vanity URLs of the structure facebook.com/YourName, Google does not currently do the same.

By default, Google+ page URLs look like this: https://plus.google.com/103145815507039304597/posts. It seems likely that at some point Google will allow for personalized page URLs, but until they do, there is a service that can help.

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Why Google+ Will Become a Social Media Powerhouse

social media expert interviewIn this video I interview Jesse Stay, author of Google+ For Dummies and Facebook Application Development For Dummies.

He has a unique experience with both Facebook and Google.

Jesse shares insights behind Google+ and how it compares to Facebook. You’ll discover what Google is doing, how Google+ is different and why Google+ is a social media powerhouse.

Be sure to check out the takeaways below after you watch the video.

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Google+ and What it Means for Your Business

social media book reviewsI interviewed Jesse Stay, author of the brand-new book Google+ for Dummies, Portable Edition. Jesse has also written three more books about Facebook, including Facebook Application Development for Dummies.

In this interview we talked about Google+, why it’s different and what it means to businesses. We also talked about the mobile side of Google+, where Google might be headed and much more.

Mike: Jesse, let’s start with why Google+? What makes it unique? Why should people consider it when they’ve already got Facebook accounts and Twitter accounts and LinkedIn and beyond?

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How to Hold a Google+ Hangout and Why You Should

social media how toAs Google’s latest foray into social media, Google+ has brought some new tools to the digital table. My personal favorite is Hangouts.

Google describes Hangouts as a “front porch.”

Anyone can drop in and say “hi” just like anyone could drop by when you’re on your porch.

3 Reasons to Consider a Google Hangout

Your prospects are already here! Video conferencing has been available for a while, but Google+ Hangouts takes it to where people are.

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How to Set Up a Google+ Page for Your Business

social media how toGoogle+ has opened the doors for business and brand pages.

In this article I show you how to set up your Google+ page and provide examples.

If you haven’t already created a personal Google+ profile for yourself, you’ll need to do that first (you cannot simply sign up a business page from the main Google+ signup screen).

Check out the How to Get Started With Google+ for more on personal Google+ profiles.

If you do have a personal profile, here’s how to create a page for your business.

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Google+ Adds New Features: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Google+ Introduces New Features: Check out what’s new on Google+:

  • What’s Hot: this allows you to easily find interesting and unexpected content.

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20 Ways to Improve Your Google+ Knowledge

social media toolsGoogle+ is rapidly evolving.

If you’re looking for easy ways to improve your knowledge and experience with this hot new social network, keep reading.

The fast-paced development of Google+ has become a force to be reckoned with. Social media marketers and community managers will undoubtedly feel the pressure to keep up.

In this post, I’ll share 20 tips and resources to help you keep learning about Google+ and ways to enhance your user experience.

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34 Google+ Resources for Your Business: Advice from the Pros

social media tools

Have you wondered “How can Google+ help my business?” If so, then this guide is for you.

Google+ is rapidly becoming a mainstream social media platform. We covered how to get started with Google+. But what can it do for your business?

Below are the resources you need to ramp up your Google+ social media marketing. But first, a few navigation tips…

Google+ Navigation

Google+ has some interesting, helpful navigation features, so let’s first look at a few useful shortcuts. This will speed up your Google+ networking and enhance your experience.

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Google+ Grows Quickly: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Google+ Attracts 10 Million Users in the First 2 Weeks: Google+ is the fastest growing launch of a new social network. Many users are checking out this new platform. Here are some recent updates on Google+:

  • Google explains how to upload email addresses to your Google+ account:


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