6 Google+ Tips for Businesses

social media how toHas your business set up a Google+ page?

Google+ is growing at an impressive rate. In less than one year, Google has reached over 90 million registered users—far exceeding expected growth rates.

According to CNN’s Mark Millan, it took Facebook about four years to grow to that many users. It took Twitter almost five years to grow to the same size.

There’s No Leap of Faith With Google+

You already know Google is important to your business. Just check your analytics. Which search engine are people using to find your website? Google. And if you’re using YouTube effectively, chances are YouTube is driving traffic to your site too. News flash: Google owns YouTube.

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How Small Businesses Can Thrive With Google+

social media expert interviewIn this video I interview Chris Brogan, author of Google+ for Business: How Google’s Social Network Changes Everything.

Chris shares how Google+ can help small businesses and reveals the strategies he uses to get business leads. You’ll also learn how to adapt your content strategy on Google+ to select the people you want to work with.

Be sure to check out the takeaways below after you watch the video.

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3 Successful Google+ Pages and Why They Work

social media reviewsHave you created a Google+ page for your business? In this article I’ll show you what three top pages are doing.

Still in its infancy, Google+ has become a very hot topic.

Amid concern that this “new kid on the block” couldn’t compete in a social media landscape owned by Facebook, some have opted to dismiss the platform entirely.

While Google+ and Google+ business pages are still in the early stages, there is growing evidence that they’re here to stay.

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6 Steps to Getting Started With Google+

social media how toAre you thinking of using Google+?

This article will explain why Google+ should be considered and show you how to get started.

Why Google+?

Google+ has quickly become a rival social network to Facebook.

People who like Google+ say they like the clean, non-cluttered presentation of their information. They like how easy Google makes it to protect their privacy. (It may not be any less invasive than Facebook, but at least Google makes it seem easy to get back all of your information.)

Google+ has had a growth rate much faster than that of Facebook or Twitter. More importantly, where Facebook and Twitter try to get you to be on their site, many millions of people are already on Google’s sites: Gmail, Google Calendar, Google Docs, Google Reader and YouTube to name a few.

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5 Ways to Use Google+ to Improve Your Search Engine Optimization

social media how toDo you want to improve your search engine optimization?

Embracing Google+ should be on your short list of activities.

Experts continue to debate whether Google+ has the power to last beyond Google’s previous attempts at entering the social networking realm.

But one thing is clear: Google+ is making its presence known in Google search results now.

Here are some ways you can ensure that your Google+ usage will help with your search rankings.

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12 Google+ Marketing Tips From the Pros

social media toolsAre you struggling to figure out how to market your business with Google+? Looking for some tips and ideas? You’ve come to the right place.

We asked 12 experienced social media professionals to share their best tips on Google+ for business with you.

Here are 12 ways you can use Google+ to promote and market your business.

#1: Personalize your page URL

Ben Pickering

Ben Pickering @bpicks

Carly Simon’s 70′s hit “You’re So Vain” gave vanity a bad name. But using a so-called “vanity URL” can be a smart move when it comes to your online presence.

While Facebook allows page owners to create vanity URLs of the structure facebook.com/YourName, Google does not currently do the same.

By default, Google+ page URLs look like this: https://plus.google.com/103145815507039304597/posts. It seems likely that at some point Google will allow for personalized page URLs, but until they do, there is a service that can help.

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Why Google+ Will Become a Social Media Powerhouse

social media expert interviewIn this video I interview Jesse Stay, author of Google+ For Dummies and Facebook Application Development For Dummies.

He has a unique experience with both Facebook and Google.

Jesse shares insights behind Google+ and how it compares to Facebook. You’ll discover what Google is doing, how Google+ is different and why Google+ is a social media powerhouse.

Be sure to check out the takeaways below after you watch the video.

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Google+ and What it Means for Your Business

social media book reviewsI interviewed Jesse Stay, author of the brand-new book Google+ for Dummies, Portable Edition. Jesse has also written three more books about Facebook, including Facebook Application Development for Dummies.

In this interview we talked about Google+, why it’s different and what it means to businesses. We also talked about the mobile side of Google+, where Google might be headed and much more.

Mike: Jesse, let’s start with why Google+? What makes it unique? Why should people consider it when they’ve already got Facebook accounts and Twitter accounts and LinkedIn and beyond?

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How to Hold a Google+ Hangout and Why You Should

social media how toAs Google’s latest foray into social media, Google+ has brought some new tools to the digital table. My personal favorite is Hangouts.

Google describes Hangouts as a “front porch.”

Anyone can drop in and say “hi” just like anyone could drop by when you’re on your porch.

3 Reasons to Consider a Google Hangout

Your prospects are already here! Video conferencing has been available for a while, but Google+ Hangouts takes it to where people are.

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