Have you created a Google+ page for your business? In this article I’ll show you what three top pages are doing.
Still in its infancy, Google+ has become a very hot topic.
Amid concern that this “new kid on the block” couldn’t compete in a social media landscape owned by Facebook, some have opted to dismiss the platform entirely.
While Google+ and Google+ business pages are still in the early stages, there is growing evidence that they’re here to stay.
This article will explain why Google+ should be considered and show you how to get started.
Google+ has quickly become a rival social network to Facebook.
People who like Google+ say they like the clean, non-cluttered presentation of their information. They like how easy Google makes it to protect their privacy. (It may not be any less invasive than Facebook, but at least Google makes it seem easy to get back all of your information.)
Google+ has had a growth rate much faster than that of Facebook or Twitter. More importantly, where Facebook and Twitter try to get you to be on their site, many millions of people are already on Google’s sites: Gmail, Google Calendar, Google Docs, Google Reader and YouTube to name a few.
Embracing Google+ should be on your short list of activities.
But one thing is clear: Google+ is making its presence known in Google search results now.
We asked 12 experienced social media professionals to share their best tips on Google+ for business with you.
Here are 12 ways you can use Google+ to promote and market your business.
#1: Personalize your page URL
Carly Simon’s 70′s hit “You’re So Vain” gave vanity a bad name. But using a so-called “vanity URL” can be a smart move when it comes to your online presence.
While Facebook allows page owners to create vanity URLs of the structure facebook.com/YourName, Google does not currently do the same.
By default, Google+ page URLs look like this: https://plus.google.com/103145815507039304597/posts. It seems likely that at some point Google will allow for personalized page URLs, but until they do, there is a service that can help.
In this video I interview Jesse Stay, author of Google+ For Dummies and Facebook Application Development For Dummies.
He has a unique experience with both Facebook and Google.
Jesse shares insights behind Google+ and how it compares to Facebook. You’ll discover what Google is doing, how Google+ is different and why Google+ is a social media powerhouse.
Be sure to check out the takeaways below after you watch the video.
I interviewed Jesse Stay, author of the brand-new book Google+ for Dummies, Portable Edition. Jesse has also written three more books about Facebook, including Facebook Application Development for Dummies.
In this interview we talked about Google+, why it’s different and what it means to businesses. We also talked about the mobile side of Google+, where Google might be headed and much more.
As Google’s latest foray into social media, Google+ has brought some new tools to the digital table. My personal favorite is Hangouts.
Google describes Hangouts as a “front porch.”
Anyone can drop in and say “hi” just like anyone could drop by when you’re on your porch.