Essential Google+ Marketing Resource: A Complete Guide

social media how to Do you want to learn how to market yourself and your business on Google+?

Are you looking for a resource to guide your Google+ marketing efforts?

Whether you’re marketing on Google+ as an individual or as a brand, these expert articles will help you manage your presence, promote contests and use Google +Post Ads, and more.

Each of these articles will help you understand and master a specific part of marketing on Google+.

Get Started With Google+

Google+ Success: What Your Business Needs to Know About Google+: In this Social Media Marketing podcast episode, Martin Shervington shares why he values Google+ and the benefits you can get from it. Listen in to learn what Google+ can offer your business and the best ways to get started.

social media examiner martin shervington google plus article

Start networking with a personal profile, and then add a business page.

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How to Create a Google+ Community to Grow Your Business

social media how toAre you looking for a way to get the most out of Google+?

Does your business have a Google+ community?

When you bring conversations to a central place and encourage collaboration, you provide value for your audience.

In this article I’ll show you how to create a Google+ community and how to connect with people and keep them coming back.

#1: Create a Google+ Community From Scratch

Google+ communities are one of the most flexible tools available in social media, and they’re free for Google+ users and brands.

Communities are easy to set up and a great way to develop a loyal following. That sounds pretty good, right?

google plus small business community

Communities are a place to chat about the business of the day.

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3 Ways to Use Google+ to Increase Search Rankings

social media how toDo you want to increase your search rankings?

Did you know your Google+ page and profile could help?

Google+ can help you increase search rankings for your website, but you have to take the time to optimize your page, profile and content.

This article shows you three ways you can maximize your Google+ presence and tells you why that’s important for SEO.

Why Google+ for search?

Google+ isn’t just another social media platform; it’s a powerful weapon in your SEO arsenal.

Check out Moz’s recent Future of Search Report for the latest on ranking factors.

seo factors sorted by category

SEO ranking correlations. Image source: The Future of Search: 2013 Search Engine Ranking Factors Released, by Moz.

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