Facebook Collections: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Tests New “Collections” Feature: Facebook is now testing Collections, a new Facebook feature which reminds us of another popular social platform, Pinterest. Only a few select brands, including Pottery Barn, currently have this new Collections feature to test.

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Google Analytics Mobile App: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Google Analytics Launches New Mobile App Analytics: Google Analytics has “a new set of reports in beta called Mobile App Analytics that help marketers and developers better measure their mobile apps.”

google analytics mobile app reports

These new Mobile App Analytics reports are "tailored for mobile app developers and marketers."

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Facebook Camera App: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Releases Camera: The new Camera Facebook app has similar features to Instagram which was recently purchased by Facebook for $1 billion.

facebook camera

The new Camera app enables you to "share photos on Facebook faster than ever, and see all your friends' latest shots in one place."

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Google+ Hangouts On Air: What Marketers Need to Know

social media how toWhat if your business could do live video broadcasts to unlimited viewers–instantly and for free?

Want to share your screen and slides, no problem.  Need it to be super easy?

This is all possible with using the free Google+ Hangouts On Air!

You’ve probably already heard about Google+ Hangouts, which allow you to video chat with up to 9 different people at once.

And you may have heard of Google+ Hangouts On Air, which lets you broadcast to an unlimited audience.  But this cool feature was previously only available to a select number of bigger businesses.


Watch this quick video to see it in action…

Well, Google+ recently announced the rollout of Hangouts On Air to everyone worldwide. This is great news for marketers looking for a free and easy solution to reach people via videos.

So let’s talk about everything you need to know about using Google+ Hangouts On Air for your business.

First, a brief introduction…

Google+ Hangouts On Air

Hangouts On Air allow you to publicly broadcast your Hangouts on YouTube and your Google+ stream for anyone to watch.

Yep, it’s like having access to your own live video show on the web—viewable to anyone in the world.

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Google+ and What it Means for Your Business

social media book reviewsI interviewed Jesse Stay, author of the brand-new book Google+ for Dummies, Portable Edition. Jesse has also written three more books about Facebook, including Facebook Application Development for Dummies.

In this interview we talked about Google+, why it’s different and what it means to businesses. We also talked about the mobile side of Google+, where Google might be headed and much more.

Mike: Jesse, let’s start with why Google+? What makes it unique? Why should people consider it when they’ve already got Facebook accounts and Twitter accounts and LinkedIn and beyond?

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