Do you need some fresh ways to infuse fun into the Facebook experience?
This article will examine nine Facebook pages that bring excitement to their Facebook pages.
My hope is you’ll find inspiration for your own page.
NOTE: Many of these Facebook apps are developed by a third party and have a standard look and functionality. Other Facebook apps can be used to create a custom tab, but can have some limitations on how the tab looks.
#1: Seasons 52: “Mini Indulgence” Quiz
Seasons 52 is a restaurant chain with signature desserts called the “Mini Indulgence.” The restaurant has developed an interactive quiz that asks you questions to determine “which Mini Indulgence dessert is you?”
The reason this works is because it asks personal questions about things you like to do and “matches” those things with the type of dessert. Yes it’s kind of silly, but people love quizzes about themselves.
Scott shares how to connect and engage your customers with social media. He also explains how Ford uses Google+ and blogging to engage customers and what this means for their business.
Be sure to check out the takeaways below after you watch the video.
You’ve come to the right place. This article highlights nine companies (big and small) that have transformed their online presence by implementing innovative social media marketing.
In this video I interview Scott Monty, the head of social media at Ford Motor Company. Scott shares stories of how social media helps Ford launch and sell cars.
You’ll hear how Ford started to build buzz and anticipation with social media a year before the Fiesta was brought to the United States, and how this impacted their sales.
Watch the video to hear about the other ways Ford is using social media and be sure to check out the takeaways below.
When most people think about the advantages of using social media for business, they immediately think of the marketing benefits.
However, many businesses are starting to use social media as a tool for listening and providing customer service.
When a crisis or emergency erupts, the power of social media can be an amazing tool for businesses. A crisis can include anything from a simple website outage to negative publicity. This article will reveal how to use social media during a crisis and provide many examples you can model.
According to the 2010 Social Media Marketing Industry Report, Twitter is one of the social media tools most businesses want to learn more about.
If your business is not yet on Twitter, this article is for you. Creating a Twitter profile is quick and easy to do; however, you want to make sure you take the right steps when setting up your Twitter accounts.
Do you know how your social media activities are driving offline sales? How many customers came into your store or called for more information after viewing your social media profiles?
Here’s one of the biggest questions for businesses: Will the time they spend interacting on Facebook and Twitter affect their sales? Though they spend the considerable effort necessary to create thriving social media communities, small business owners and marketers often fail to drive floor traffic, inbound calls, store sales, and other offline business success metrics.
But it doesn’t have to be that way. Savvy marketers will begin to tie the development of communities on social media networks to increased revenue if they implement a few of these simple steps that make sense for their specific business.
Do you know how to use social media to target a global audience? After all, social media provides a low-cost solution to engage your prospects, customers and partners located in different regions of the world.
As Scott Monty, head of social media for Ford Motor Company, says, “U.S. brands looking to leverage social networks internationally know that while their messages need to stay consistent regardless of the region, the language, cultural reference points, platform and tactics, all need to be tailored for each market.”
He continues, “Whether it is customer service, IT, HR or product development, there are a number of uses for social media. And when you add to that all of our constituents—customers, employees, shareholders, dealers, retirees—it becomes a very complex assignment.”
Here’s a look at a few of the difficulties and how you can overcome them…
When you think of Ford, you might think “old American car company.” However, under the direction of Scott Monty, Ford has become one of the leading big businesses in America using social media to connect directly with consumers. And it certainly seems that Ford is on the right track to success, recently reporting 1 billion dollars in profit!
In this video, you’ll learn how Ford uses TweetUps to help Ford executives connect with customers across America and how Ford is humanizing its brand. Scott also provides advice to other businesses that are looking to capitalize on social media. Scott also has a little fun, as you’ll see…
VIEW VIDEO HERE NOW: